Senior Customer Marketing Consultant

Responsibilities

• Customer Marketing Contractor responsible for driving customer engagement, increasing customer value realization, reducing customer churn, and improving advocacy.
• Create and support customer marketing campaigns while developing and fostering a community of Deepwatch advocates.
• Statement of Work & Key Deliverables: - Customer Review Programs & Advocacy: Own and monitor 1 to 2 review-focused email campaigns per month (targeting 15+ new reviews across Gartner Peer Insights and G2)
• Case Studies, Testimonials & References: Conduct 2 to 4 customer interviews, write case studies, and secure 2 to 4 customer references or testimonials.
• Work with Customer Success to identify applicable customers, manage customer interviews, write customer case studies, secure customer references, quotes, and testimonials.
• Social Media Content and Execution: Work with the team to create 2 to 3 customer-focused social graphics and posts per month.
• Leverage customer case studies, reviews, industry recognition, and quotes for organic social posts. Proactively identify social ideas and monitor post engagement/success.
• Partner with the Creative Manager to create social graphics, decide on post date, write post copy, and share final posts internally amongst customer-facing teams.
• Monthly Customer Newsletter Ownership: 1 monthly edition (4 total editions across the contract term)
• Secure content from internal teams, draft, edit, write, and manage the end-to-end publication of the monthly customer newsletter.

Requirements

• Bachelor's degree in a relevant field such as Marketing
• 5-7 years of experience in customer marketing or product marketing of enterprise software or technology offerings, cybersecurity experience is preferred
• Proven experience with technical products and developing customer messaging to create compelling stories
• Demonstrable content creation skills
• Very strong written and presentation communication skills
• Proven track record of working independently with the ability to both lead and participate in projects
• Experience and/or knowledge of EDR, XDR, VM, MDR/MSSP and/or SIEM technologies
• ITAR Compliance

Benefits

• Medical, dental, vision, and disability insurance
• Flexible Time Off (FTO), 12 company holidays, sick leave and 8-Weeks Paid Parental Leave
• Unique professional development benefits with Annual “development dollars” to support our people growth and development
• Wellness contests and monthly educational programs
• 401(K) retirement program