Regional Marketing Operations Specialist

Responsibilities

• Provide day-to-day operational guidance to Marketing Field Coordinators, helping prioritize workloads, identify process gaps and maintain consistent execution across the region.
• Lead key regional marketing operational initiatives and special projects, driving accountability, follow-through and resolution across multiple divisions.
• Manage and maintain regional marketing trackers, calendars and workflows, including AIM, providing the Region Marketing Operations Manager with visibility to deadlines, deliverables and outstanding action items.
• Collaborate and serve as a cross-functional resource for regional marketing, division leadership, sales teams and other business partners to facilitate communication and resolve operational needs.
• Manage key marketing operational processes, including vendor coordination, budget tracking, marketing orders, estimates, invoices and reconciliation ensuring accuracy and timely completion.
• Monitor and support key operational activities including community openings and closeouts, Welcome Home Centers, models, signage, collateral, events, sales requests and other division marketing priorities.
• Drive continuous improvement by identifying operational gaps and recommending solutions that increase efficiency, consistency and scalability across the region.

Requirements

• Bachelor of Science or Arts degree or equivalent required/ High school diploma or GED required
• Minimum 2 years of relevant marketing experience in home building, real estate, or consumer-facing industries required.
• Experience supporting multiple projects, communities, or markets preferred
• Strong organizational and time management skills; able to manage multiple deadlines across various communities
• Excellent communication and interpersonal skills; able to build effective partnerships with internal teams and sales teams
• Resourceful and solution- oriented
• Monthly travel (3-4 assigned divisions) to support division and local marketing initiatives, execution oversight, and as needed gap coverage.
• Demonstrate confidence in using digital and analytical tools to monitor and optimize alignment between the online experience and Welcome Home Centers.
• Knowledge of Microsoft office applications required

Benefits

• At Lennar, we are committed to fostering a supportive and enriching environment for our Associates, offering a comprehensive array of benefits designed to enhance their well-being and professional growth.
• Our Associates have access to robust health insurance plans, including Medical, Dental, and Vision coverage, ensuring their health needs are well taken care of.
• Our 401(k) Retirement Plan, complete with a $1 for $1 Company Match up to 5%, helps secure their financial future.
• Paid Parental Leave and an Associate Assistance Plan provide essential support during life's critical moments.
• To further support our Associates, we provide an Education Assistance Program and up to $30,000 in Adoption Assistance, underscoring our commitment to their diverse needs and aspirations.
• From the moment of hire, they can enjoy up to three weeks of vacation annually, alongside generous Holiday, Sick Leave, and Personal Day policies.
• Additionally, we offer a New Hire Referral Bonus Program, significant Home Purchase Discounts, and unique opportunities such as the Everyone’s Included Day.
• At Lennar, we believe in investing in our Associates, empowering them to thrive both personally and professionally.
• Lennar Associates will have access to these benefits as outlined by Lennar’s policies and applicable plan terms.
• Visit Lennartotalrewards.com to view our suite of benefits.