Regional Marketing and Global Partnerships Manager

Responsibilities

• Build and execute seasonal marketing plans across key wholesale partners and account tiers, tailoring the approach to each account's consumer, product assortment, and business priorities. Bring account programs to life through in-store and digital activations.
• Develop strong relationships with account marketing teams, becoming a trusted marketing partner and identifying opportunities to increase visibility, consumer engagement, and sell-through.
• Serve as the day-to-day marketing resource for the regional sales team, supporting account needs and opportunities across the wholesale business.
• Work closely with the sales team to connect marketing plans with seasonal priorities, key product launches, SMUs, collaborations, and commercial opportunities.
• Participate in key account sell-in meetings, bringing the Clarks Originals brand and seasonal stories to life and securing marketing support for priority launches.
• Own marketing plans for key regional SMUs, exclusives, collaborations, and launches from initial planning through execution, including relevant regional events and activations.
• Coordinate with global and regional teams on creative assets, product availability, timelines, and other deliverables needed to successfully execute program launches.
• Manage seasonal marketing assets and toolkits for sales reps, ensuring teams have the content needed to effectively bring each season to market.
• Own the account marketing sample process, including ordering, tracking, allocation, delivery, and communication with accounts and internal teams.
• Stay close to account performance, the competitive landscape, retail trends, and consumer behavior to help inform future marketing plans.

Requirements

• 4+ years of wholesale marketing experience, ideally within footwear, fashion, lifestyle, streetwear, or a related consumer industry.
• Direct marketing experience with major wholesale retailers such as Journeys, JD Sports, Snipes, Zumiez, or similar accounts.
• Strong understanding of how brand marketing and wholesale strategy work together to support commercial performance.
• Experience building and executing account marketing plans, product launches, collaborations, SMUs, and/or retail activations.
• Comfortable presenting to both internal teams and external retail partners and contributing to key customer meetings.
• Collaborative working style with the ability to navigate across Sales, Merchandising, Creative, and retail partners.
• Proactive and resourceful, with the ability to identify opportunities, solve problems, and move projects forward independently.
• Strong knowledge of consumer and cultural trends and the footwear, fashion, and retail landscape.
• Excellent written and verbal communication skills with strong attention to detail.
• Ability to travel for account meetings, sales meetings, market visits, events, and activations as needed.