Regional Marketing Director, North America

Responsibilities

• Own and execute the North America marketing strategy, aligned with global goals and regional dynamics.
• Serve as a trusted advisor to senior stakeholders, sharing market insights and shaping GTM priorities.
• Balance long-term vision with agile, data-driven strategies tied to commercial outcomes.
• Build a performance culture, using funnel metrics, ROI, and dashboards to guide decisions.
• Drive full-funnel growth across brand, demand gen, ABM, and customer marketing.
• Partner with sales to co-own pipeline targets, improve win rates, and ensure revenue accountability.
• Champion customer advocacy, embedding insights and success stories into campaigns.
• Lead, coach, and grow a high-performing regional marketing team.
• Ensure cross-functional alignment with sales, product, CS, RevOps, and finance.
• Own regional channels (events, content, PR, digital) to boost brand visibility and pipeline.
• Partner with global brand/PR teams to strengthen market influence in North America.
• We welcome remote candidates based in the EST time zone. For those in the New York Metro Area, we follow a hybrid model and ask team members to join us in our NYC office 2–3 days per week (Tuesday–Thursday). We truly value the energy and collaboration of in-person time and hope you will too!

Requirements

• 10+ years in senior B2B SaaS marketing, with proven revenue impact
• Expertise in integrated, full-funnel strategies across SMB, mid-market, and enterprise
• Strong commercial acumen with deep knowledge of marketing performance metrics
• Familiarity with North American GTM landscapes and executive-level buyer personas
• Experience influencing senior stakeholders as the regional strategic voice

Benefits

• Stock options at a high-growth unicorn startup
• 100% subsidized medical, dental, and vision coverage for employees
• 401(k) with a 3% company match effective the month following your start date
• Hybrid working model for bobbers in the NY metro area
• Work from home allowance to get your home office set up!
• Temporary remote work-from-anywhere in the world for up to 2 months after 6 months of employment
• Annual Headspace subscription and wellness benefits
• Two social impact days per year for volunteering
• Bob balance days - 4 additional days within a calendar year - Enjoy a company-wide long weekend at the beginning of each quarter
• Employee referral program - $2,500 bonus for each successful referral with an additional ambassador bonus
• Fun and frequent social events (in-person and virtual)
• We love birthdays - take the day off and receive a special gift