Program Manager, Partner Marketing Campaigns
USA (Unknown)
Posted 10 days ago
Job Summary
Own end-to-end partner demand campaigns and event programs, bridging strategy, digital execution, and live experiences, while developing scalable plays and data-driven optimization.
- Lead end-to-end campaigns and event programs
- Coordinate cross-functional teams and measure ROI
Job Description
Responsibilities
- You will oversee end-to-end campaign initiatives within the Partner Marketing Studio, package turnkey demand kits across key solution themes such as Gemini Enterprise, AI agents, Data, and Security, and support turnkey event programs, including the "Event-as-a-Service" motion and Cloud Encounters. In this role, you will bridge campaign strategy, digital execution, and live event experiences.
- High-Touch Demand Generation: Design, execute, and optimize targeted demand generation campaigns to drive measurable pipeline and revenue.
- Event Program Execution: Support the strategy and delivery of in-person and digital marketing events, including regional events, Cloud Encounters, and ancillary programming for Partner Summit, to foster community and engagement.
- Strategic Enablement: Assist in the PDC’s operational transition by developing scalable, repeatable marketing plays that align with the new agentic marketing engine model.
- Cross-Functional Project Management: Manage program timelines, deliverables, and agency relationships, ensuring successful execution across marketing communications and initiatives.
- Data-Driven Optimization: Analyze campaign and event performance, drawing actionable insights to identify gaps, optimize engagement, and report on pipeline impact to leadership.
Requirements
- Bachelor’s degree or equivalent practical experience.
- 4+ years of experience in B2B marketing, demand generation, or marketing program management—preferably within the technology or cloud ecosystem.
- Proven track record of designing, executing, and measuring multi-channel demand generation campaigns.
- Hands-on experience planning and supporting marketing events, including in-person, virtual, or hybrid formats.
- Experience managing cross-functional projects with multiple internal and external stakeholders.
Preferred
- Experience navigating or supporting a team’s transition toward high-touch or white-glove marketing models.
- Strong understanding of cloud technologies and Google Workspace.
- Exceptional project management and organizational skills, with a focus on tracking ROI and operational excellence.
- Ability to influence executive stakeholders, manage external agencies, and adapt to rapidly evolving strategic priorities.
- Excellent written and verbal communication skills.
Marvel Marketers is an award-winning global marketing agency that dedicates itself to setting the standards for industry excellence.With an original focus on marketing automation and Marketo, the Marvel Marketers’ team has grown to include strategic experts in creative content, technology solutions, account-based marketing (ABM) , events marketing, and data analysis. Professor M’s Academy, Marvel Marketers’ training arm, was the first of its kind in the industry and continues to lead the way with new offerings.Since 2013, nearly 3,000 clients have trusted Marvel Marketers to create and implement cutting-edge marketing strategies, including Fortune 100 companies and global brands.
Marketing Team
People
Marketing Leadership




