Product Marketing Specialist

USA (Remote)

Salary Not AvailableMid LevelTemporary

Posted 4 months ago

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Job Summary

Drive go-to-market strategy and cross-functional alignment to accelerate product growth, capture market opportunities, and grow revenue across key client verticals.

  • Own go-to-market strategy development and cross-functional alignment for product launches.
  • Must-have: Expertise in market research to identify trends and customer needs.
  • Standout: Experience aligning sales, product management, and marketing to drive revenue.

Job Description

Responsibilities

  • Developing go-to-market strategies
  • Conducting in-depth market research
  • Collaborating with cross-functional teams to ensure successful product positioning
  • Work closely with sales and product management teams to align on objectives and drive revenue growth

Requirements

  • Expertise in Market Research to identify trends, opportunities, and customer needs
  • Strong Communication skills for effective stakeholder engagement and messaging
  • Experience in creating and executing Go-to-Market Strategies
  • Knowledge of Sales processes and ability to collaborate with sales teams
  • Familiarity with Product Management to support product positioning and lifecycle strategies
  • Critical thinking and problem-solving capabilities

Preferred

  • Bachelor's degree in Marketing, Business, or a related field is preferred
  • Experience in a similar role or within a fast-paced, client-focused environment is a plus