Product Marketing Senior Analyst - Dish & Kitchen Suites

Benton Harbor, MI (On-site)

Salary Not AvailableSenior Level2+ years expFull time

Posted 2 months ago

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Job Summary

Own the end-to-end kitchen suite strategy across brands and channels, turning consumer needs into compelling suite offers, while driving cross-functional alignment, governance, and portfolio health with pro forma business cases.

  • Own strategy development, sell-in, and implementation for suites across brands and channels.
  • Translate consumer behavior and product benefits into actionable suites and maintain the suites playbook.
  • Lead cross-functional reviews and portfolio health with finance, merchandising, and senior leadership.

Job Description

Responsibilities

  • Design, sell-in, and implementation of the individual kitchen suite strategy for Amana, Whirlpool, Maytag, and KitchenAid brands across sales channels
  • Documentation and maintenance of Suites market landscape pricing and dynamics
  • Coordination and leadership of the cross channel promotion and strategy
  • Creation, ownership, and embedment of the suites playbook & sell-in toolkit
  • Translating consumer needs and shopping behavior, including connection to product design and aesthetics (First Moment of Truth), and product functional benefits (Second Moment of Truth) into impactful suite offerings.
  • Representing the winning solutions for the consumer to the key leaders throughout the company and trade
  • Working with finance and merchandising teams to develop and present project business cases including pro forma financials, capital requirements, and other financial and non-financial decision metrics
  • Leading cross-functional business team monthly reviews that include senior functional leaders
  • Drive Dish projects from to Production Project Readiness
  • Manage the health of the active portfolio through continuous performance auditing and the proactive refinement of in-store and online execution to drive sustainable growth and channel productivity

Requirements

  • Bachelor's degree
  • 2+ years of experience in Sales, Marketing, Engineering, Procurement, Logistics, or Finance

Preferred

  • Lead with growth mindset
  • Ability to simplify the complex in a way that is compelling for stakeholders
  • Demonstrable spirit of winning with evidence of best in class excellence
  • Consumer-centric, insight-led, and naturally curious with a sense for solving problems that others may not realize exist and a desire to push beyond the status quo
  • Data supported decision making utilizing internal or external data sources to generate insights and/or to understand consumer behavior
  • Strong leadership & communication skills, plus the ability to perceive and present information both analytically and creatively
  • Exceptional capability to drive horizontal progress across diverse product categories, leveraging strong indirect leadership to consolidate team outputs into a unified strategic roadmap for senior stakeholders
  • Strong strategic and analytical mindset, excellent critical thinking, sound judgment and effective decision-making ability
  • Strong team player and interpersonal & communication skills: highly collaborative with ability to build solid working partnerships across functional groups
  • Capable of operating on both strategic and tactical levels

Benefits

  • Generous benefits package, Whirlpool employee discount, fitness & educational reimbursement programs, kitchenettes, and more!
  • Always On Flexibility - You will have the autonomy to manage personal, family, and outside-of-work commitments as needed.
  • Two-Week Work from Anywhere - Minimum of one-week increments for a total of two weeks per year.
  • Sabbatical - Four weeks paid leave after every five years of service.
Whirlpool Corporation logo

Whirlpool Corporation

3.8 Glassdoor

Life at home has been at the heart of our business for 110+ years - it is why we exist and why we are passionate about what we do. Beginning with our founders to the everyday actions of our people, our values have always kept us grounded -- Integrity, Respect, Inclusion & Diversity, One Whirlpool, Spirit of Winning. What we do at Whirlpool Corporation matters because consumers trust our brands. We never take that for granted and we work every day to earn that trust as we are committed to being the best kitchen and laundry company, in constant pursuit of improving life at home.ABOUT WHIRLPOOL CORPORATION Whirlpool Corporation (NYSE: WHR) is a leading home appliance company, in constant pursuit of improving life at home. As the only major U.S.-based manufacturer of kitchen and laundry appliances, the company is driving meaningful innovation to meet the evolving needs of consumers through its iconic brand portfolio, including Whirlpool, KitchenAid, JennAir, Maytag, Amana, Brastemp, Consul, and InSinkErator. In 2024, the company reported approximately $17 billion in annual sales - close to 90% of which were in the Americas - 44,000 employees, and 40 manufacturing and technology research centers. Additional information about the company can be found at WhirlpoolCorp.com.

Founded in 1911
Benton Harbor, Michigan, USA
45K employees (3,135 in marketing)
72% recommend to a friend
65% CEO approval

Traffic Signals

Monthly Visitors
91.6K
Traffic Source Mix
Search
38.1%
Direct
51%
Referral
8.1%
Social
1.8%
Paid
0.8%

Headcount Trend

Current headcount: ~45.3K

Marketing Team

Marketing Team Size
2,595 (6% of company)

Funding

Total Funding
$2.2B
Last Raise
$963M
Post IPO Equity, 20 days ago

Funding History

  • Feb 2026
    Post IPO Equity • $963M
  • Jun 2025
    Post IPO Debt • $1.2B
  • Oct 2009
    Grant • $19.3M

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