Responsibilities

• Lead the strategy and execution of core product marketing functions including customer research, market intelligence, product positioning, and customer-facing collateral
• Drive our content and thought leadership strategy based on customer and market insights, industry trends, and core positioning priorities
• Partner closely with our sales team to provide up-to-date collateral, presentations, research, videos, and other tools to be used throughout the sales process
• Partner with our Product and Operations teams to support product strategy, new product and service introductions, and related product collateral and messaging
• Collaborate with others in our marketing team including Demand Gen and Sales Development to support key campaigns, refine messaging, and ensure our key programs are leveraging the latest thought leadership and market research
• Act as a subject matter expert on B2B marketing as a content creator and publisher, with potential to participate in podcasts, videos and more (if of interest!)

Requirements

• 5+ years of experience in B2B Marketing, Product Marketing, Demand Generation, Content Marketing, or similar roles
• Genuine passion for understanding buyers, researching markets, and developing stand-out messaging and creative assets that elevate brands in the market
• Strong ability to work collaboratively with cross-functional teams
• Detail-oriented, organized, and able to manage multiple projects simultaneously
• Desire to go beyond ‘core product marketing’ by contributing to content marketing, sales enablement, demand generation, and other priorities across the team
• Able to thrive in a high-velocity, agile, and rapidly changing environment
• Self-starter who is comfortable working independently and experimenting
• A genuine desire to learn, grow, and build your career as a B2B marketing professional
• Agile professional who excels in a fast-paced environment and thrives on continuously pivoting strategies to drive business needs forward

Benefits

• Career Growth: Advance with mentorship programs, leadership academies, and opportunities to shape company culture and DEI initiatives.
• Flex Fridays: Adjust your 40-hour week to enjoy a full or half day off on Fridays.
• Remote-First Culture: Work from the comfort of your home.
• Flexible PTO: Take the time you need, when you need it.
• Health Coverage: Medical, dental, and vision plans for you and your family.
• Insurance Protection: Life, AD&D, Short-Term, and Long-Term Disability coverage.
• 401K with Match: Secure your future with our company-matched retirement savings.
• Paid Parental Leave: Support for new parents during life’s special moments.
• Wellness Perks: Access Headspace and enjoy monthly fitness reimbursements.
• Pet Insurance: Care for your furry family members.