Product Marketing Manager - US Remote

Responsibilities

• Sharpen how RudderStack shows up in a crowded, fast-moving category, owning positioning and messaging to give us a cohesive, convincing narrative across every channel and conversation.
• Run go-to-market for launches and the broader motion around them: plan and execute launches end to end, and support the campaigns, webinars, sponsorships, and partner and analyst work that surround them.
• Own the competitive program. Know the landscape, build and keep competitive materials current, and combat competitor noise with a clear point of view sales can win with.
• Equip sales with enablement they actually use — decks, talk tracks, one-pagers, objection handling — grounded in a real understanding of our buyers.
• Create content to carry the strategy: announcement blogs, thought leadership on the problems we solve, web and ad copy, and the social presence around it.
• Stay wired into the product and the business, tracking the roadmap and company priorities so your work reflects where we're headed, not just where we've been.
• Build streamlined processes with AI for core work where appropriate, and apply your critical thinking, point of view, and human hand where they create the most leverage.

Requirements

• 4+ years in product marketing at a fast paced software company, owning GTM strategy and running major product launches, with the portfolio and results to show for it, or
• 4+ years in growth, performance, or lifecycle marketing, owning data-driven campaigns end to end, from targeting through execution and attribution.
• A strong grounding in the customer data tooling ecosystem. You know how tools for data collection, unification, and activation fit together. You're curious where the market is going, and you have your own point of view.
• A sharp writer who can also execute. You’re as comfortable shaping a narrative as you are running the plan behind it.
• Comfort with ambiguity and a bias to action. You can see the gaps and figure out how to close them.
• No fear of technical detail, and the ability to learn a deep product quickly.
• Low ego, high ownership. You work across product, sales, and the rest of marketing, and you make those people better.

Preferred

• Experience marketing to technical or developer-adjacent buyers.
• Background at a data infrastructure, martech, or developer tooling company.

Benefits

• Benefits include medical, dental, and vision insurance; 401(k); paid time off; paid parental leave; learning and home office stipends; and wellness benefits/perks.