Product Marketing Manager

USA (Hybrid)

$130K/yr – $150K/yrMid Level4+ years expFull time

Posted 6 weeks ago

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Job Summary

Own the product marketing engine for Responsive's strategic response platform, turning launches, storytelling, and field enablement into measurable market momentum.

  • Launch Ownership: Drive marquee product launches with clarity and impact, coordinating cross-functional GTM activities.
  • Storytelling & Positioning: Translate complex capabilities into resonant narratives for target buyers and markets.
  • Enablement & Field Readiness: Equip sales and customer success with consumable assets and close collaboration with teams.

Job Description

Own the product marketing engine for Responsive's strategic response platform, turning launches, storytelling, and field enablement into measurable market momentum.

  • Launch Ownership: Drive marquee product launches with clarity and impact, coordinating cross-functional GTM activities.
  • Storytelling & Positioning: Translate complex capabilities into resonant narratives for target buyers and markets.
  • Enablement & Field Readiness: Equip sales and customer success with consumable assets and close collaboration with teams.
Responsive logo

Responsive

Responsive is the global leader in Strategic Response Management software, transforming how organizations share and exchange critical information. The AI-powered Responsive Platform is purpose-built to manage responses at scale, empowering companies across the world to accelerate growth, mitigate risk, and improve employee experiences.Nearly 2,000 customers have standardized on Responsive to respond to RFPs, RFIs, DDQs, ESGs, security questionnaires, ad hoc information requests, and more. Responsive is headquartered in Portland, OR, with additional offices in Kansas City, MO, and Coimbatore, India. Learn more at responsive.io.

Founded in 2016
Frisco, Texas, USA
677 employees (49 in marketing)

Traffic Signals

Monthly Visitors
91.1K
Monthly Google Ads Budget
$25.6K
Traffic Source Mix
Search
46.2%
Direct
43.5%
Referral
7%
Social
2.6%
Paid
0.5%

Headcount Trend

Current headcount: ~677

Marketing Team

Marketing Team Size
31 (5% of company)
Median Career Experience
21 years
Median Tenure
2.7 years
Marketing Roles Posted (Last 30 Days)
1

Funding

Total Funding
$26.5M
Last Raise
$25M
Series A, 7 years ago

Funding History

  • Jul 2018
    Series A • $25M
  • Oct 2016
    Seed Round • $1.5M