Product Marketing Manager

USA (On-site)

$130K/yr – $160K/yrMid Level, Senior Level4+ years expFull time

Posted 5 months ago

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Job Description

Responsibilities

  • Turn Product Innovation into Market Momentum
  • Drive marquee launches that bring new offerings to market with clarity and impact
  • Collaborate with product and go to market teams to orchestrate launch activities including early access programs and customer feedback loops that improve positioning and value
  • Shape the Roadmap
  • Immerse yourself in the product and become a trusted partner to product management - influencing roadmap priorities with insights from customers, competitors, and the field
  • Improve Responsive’s ability to deliver meaningful value and differentiation, operating at the the intersection of market needs, business goals, and product direction
  • Craft Stories that Set Responsive Apart
  • Translate complex product capabilities into compelling narratives that reach and resonate with target audiences

Requirements

  • 4-6 years of experience in B2B SaaS marketing, with at least 2+ years in product marketing
  • Proven success driving go-to-market strategy and execution for marquee product launches
  • Bachelor’s degree required, MBA preferred
  • Strategy consulting, brand management, or analyst background is a plus
  • Experience leading go-to-market motions for AI solutions in the sales/marketing tech stack

    Benefits

    • 401k with company matching
    • Unlimited professional development and ongoing learning through LinkedIn Learning Solutions
    • 4 weeks of paid vacation, paid sick days, dedicated paid COVID days, and paid bereavement
    • 4 week sabbatical after 5 years of service
    • Mental Wellness Program (EAP) to support your well-being and self-care
    • Team events, such as happy hours, off-sites, and team building events
    • Best-in-class health benefits, company paid for employee and company contribution for family coverage
    Responsive logo

    Responsive

    Responsive is the global leader in Strategic Response Management software, transforming how organizations share and exchange critical information. The AI-powered Responsive Platform is purpose-built to manage responses at scale, empowering companies across the world to accelerate growth, mitigate risk, and improve employee experiences.Nearly 2,000 customers have standardized on Responsive to respond to RFPs, RFIs, DDQs, ESGs, security questionnaires, ad hoc information requests, and more. Responsive is headquartered in Portland, OR, with additional offices in Kansas City, MO, and Coimbatore, India. Learn more at responsive.io.

    Founded in 2016
    Frisco, Texas, USA
    677 employees (49 in marketing)

    Traffic Signals

    Monthly Visitors
    91.1K
    Monthly Google Ads Budget
    $25.6K
    Traffic Source Mix
    Search
    46.2%
    Direct
    43.5%
    Referral
    7%
    Social
    2.6%
    Paid
    0.5%

    Headcount Trend

    Current headcount: ~677

    Marketing Team

    Marketing Team Size
    31 (5% of company)
    Median Career Experience
    21 years
    Median Tenure
    2.7 years
    Marketing Roles Posted (Last 30 Days)
    1

    Funding

    Total Funding
    $26.5M
    Last Raise
    $25M
    Series A, 7 years ago

    Funding History

    • Jul 2018
      Series A • $25M
    • Oct 2016
      Seed Round • $1.5M