Responsibilities

• Product Positioning & Messaging
• Lead positioning for product capabilities across predictive audience modeling, intelligent curation, creative optimization, automation, and AI-powered planning and measurement.
• Translate technical capabilities into clear business value.
• Develop differentiated messaging versus legacy platforms and point solutions.
• Product GTM Strategy & Launch Leadership
• Own end-to-end GTM for demand product launches.
• Define ICP, use cases, buyer personas, and packaging strategy.
• Align launches to quarterly pipeline goals across regions.
• Revenue Alignment & Pipeline Impact
• Partner with ABM and Demand Gen to ensure messaging supports in-market and out-market campaigns.

Requirements

• 8+ years in Product Marketing within AdTech, MarTech, AI SaaS, or media platforms.
• Experience marketing machine learning, automation, or predictive modeling products.
• Strong technical fluency with the ability to translate complexity.
• Experience supporting enterprise sales cycles.
• Proven track record launching complex AI-driven solutions.
• As a marketing leader, you have demonstrated experience as a technically credible, strategic storyteller.
• Strong, revenue-oriented operator able to develop excellent cross-functional working relationships.

Benefits

• Medical, Dental & Vision Plans
• Flexible PTO
• 401k w/ employer match
• *Full-time employees are eligible for comprehensive benefits (subject to the terms of applicable plans/policies/agreements, which will be made available to you after commencing employment).*