Principle, Market Strategy, AdTech Services at Amazon.com | Chicago, IL | $170K/yr – $253K/yr

Amazon.com

Principle, Market Strategy, AdTech Services

Chicago, IL (Unknown)

$170K/yr – $253K/yrSenior Level9+ years expFull time

Posted 4 months ago

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Job Summary

Drive go-to-market planning and cross-functional servicing for Amazon Ads, aligning product, data, and sales to accelerate programmatic adoption.

Must-have: 9+ years of marketing experience
Must-have: Experience building, executing, and scaling cross-functional programs
Standout: Cross-functional leadership with executive-level influence

Job Description

Responsibilities

Go-To-Market Planning & Execution: Define and expand operational excellence across service delivery, aligning tool and product innovation with go-to-market motions
Partner with cross-functional teams (Product, Engineering, Analytics, Sales, Finance, Marketing, Legal, BI) to define and improve processes and tools that better serve customers as we bring ad product innovations to market
Utilize deep knowledge of core business objectives and Amazons Ad and Marketing technology stack. You apply this knowledge to invent, evolve, improve and simplify strategies (when appropriate).
Assess risk, drive clarity, and foster shared understanding by diving deep on proposed solutions and/or strategies to ensure customer success at the point of delivery
Operate with complete independence to lead planning and develop mechanisms in areas where the long-term strategy has not yet been defined
Aggregate and synthesize key insights from multiple sources to define strategy, develop new opportunities, and drive alignment
Servicing Strategy & Revenue Activation: Build the tools and partnerships that develop the trader facing go-to-market strategy; identifying variant need by customers segment; determining messages that compellingly reflect the product’s value proposition; and planning for the distribution of this messaging at point of service
Develop customer expertise frameworks and enablement programs that drive trader self-sufficiency, sophistication and product adoption, accelerating enterprise product adoption and pipeline growth
Develop best-in-class planning frameworks and strategy best practices for enterprise trading desks and agency partners
Drive servicing innovation to position Amazon DSP as the preferred programmatic platform for advertisers

Requirements

9+ years of professional non-internship marketing experience
Experience using data and metrics to drive improvements
Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
Experience building, executing and scaling cross-functional marketing programs
Experience driving direction and alignment with cross-functional teams

Preferred

Experience with creating GTM initiatives at scale
Experience working cross-functionally across marketing, product management, analytics, UX, and research

Benefits

- We embrace our differences. We are committed to furthering our culture of inclusion. We have 13 employee-led affinity groups, reaching 40,000 employees in over 190 chapters globally. We have innovative benefit offerings, and host annual and ongoing learning experiences, including our Conversations on Race and Ethnicity (CORE) and AmazeCon (gender diversity) conferences. Amazon’s culture of inclusion is reinforced within our 14 Leadership Principles, which remind team members to seek diverse perspectives, learn and be curious, and earn trust.
- Our team puts a high value on work-life balance. We believe striking the right balance between your personal and professional life is critical to life-long happiness and fulfilment. We offer flexibility in working hours and encourage you to find your own balance between your work and personal lives.
- Our team is dedicated to supporting new members. We have a broad mix of experience levels and tenures, and we’re building an environment that celebrates knowledge sharing and mentorship. We care about your career growth and strive to assign projects based on what will help each team member develop into a better-rounded professional and enable them to take on more complex tasks in the future.
- Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information.