Responsibilities

• Growth Infrastructure: Own BUR narratives and cross-functional recommendations that inform leadership and investor communications.
• Earnings & Communications: Lead the quarterly earnings process with marketing inputs and clear market context for messaging.
• MARKET & Launch Strategy: Lead marketing for new product launches and vertical expansion from sizing to post-launch tracking.
• Whitespace & Roadmap: Identify whitespace across categories and segments to inform the product roadmap.
• Sales Enablement: Develop compelling, insight-driven content for key client engagements.
• Customer Insights Program: Build a robust VOC and usage insights program to guide strategy.
• Competitive Intelligence: Track card issuers, pricing, partnerships, and positioning shifts.
• Market Analysis: Monitor category trends, macro forces, and emerging technologies shaping the industry.
• Media Partnerships: Serve as primary relationship lead with media buying partners for strategy and performance.
• Media Investment Alignment: Ensure media plans align with brand and demand goals for reach and efficiency.

Requirements

• 8+ years of progressive marketing experience, with at least 3 years in a senior or director-level role.
• Experience in B2B marketing within financial services, fintech, payments, or adjacent technology sectors strongly preferred.
• Ability to translate complex market data into executive narratives and strategic recommendations.
• Proven track record supporting investor relations, earnings communications, or financial reporting processes.
• Strong cross-functional collaboration with finance, product, and sales leadership.
• Exceptional written and verbal communication; comfortable presenting to C-suite and board-level audiences.
• Proficiency with market research tools, analytics platforms, and media planning frameworks.
• Bachelor's degree required; MBA or advanced degree preferred.
• Onsite 5 days a week in Somerset, NJ.

Preferred

• MBA or advanced degree preferred

Benefits

• Medical, prescription, dental, and vision coverage
• FSA/HSA options
• Company-paid life and disability insurance
• 401(k) with company match
• PTO and holidays
• Annual bonus opportunities
• Employee assistance program (EAP)
• Opportunities for career growth and advancement