Performance Marketing Operations Manager

USA (Remote)

$70K/yr – $80K/yrFull time

Posted 2 months ago

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Job Description

We’re building and scaling our Owned & Operated (O&O) lead generation engine—and we’re looking for a highly organized, detail-oriented, and data-driven Performance Marketing Operations Manager to support execution across our programs.

This is an individual contributor role focused on hands-on execution and operational excellence.

This role sits at the center of execution—helping connect strategy to day-to-day operations and ensuring programs run smoothly across all acquisition channels (direct mail, paid media, outbound dialing, and affiliate).

When a program launches, you help ensure it is:

  • Set up correctly
  • Tracked accurately
  • Monitored consistently
  • Reported clearly

If you are looking to work in a fun start-up culture where you can take your skills to the next level, keep on reading!

This position is remote (hybrid available if within commuting distance to Boulder, CO) and open to candidates living in the following locations:

Colorado, Florida, Illinois, New Hampshire, New York, North Carolina, Ohio, Texas, Utah, and Puerto Rico

Relocation assistance is not provided. Do not apply if you do not reside in one of the above locations unless you are already planning to relocate at your own expense.

A Day in the Life:

Program Execution & Operations

  • Turn initiatives from leadership into clear execution tasks and timelines
  • Coordinate across internal teams (executive, dev, accounting) and external partners to support program launches
  • Manage workflows, timelines, and task tracking across multiple workstreams

Tracking, Setup & QA

  • Support end-to-end tracking across performance marketing channels
  • Configure and QA tracking across platforms
  • Ensure data flows correctly from source → lead → revenue
  • Identify and resolve basic tracking gaps and escalate when needed

Reporting & Performance Visibility

  • Build and maintain daily/weekly reporting
  • Track key metrics (CPL, revenue per lead/call, conversion rates, margin)
  • Translate data into clear, actionable updates

Systems & Process

  • Build and maintain spreadsheets and reporting infrastructure
  • Help improve processes for setup, QA, and reporting

Cross-Functional Connection

  • Act as a connector between strategy, dev, marketing, and operations
  • Help ensure alignment across stakeholders

Here’s What You Need to Get Our Attention:

  • 2–4 years in performance marketing, marketing operations, analytics, or related experience
  • Bachelor’s Degree minimum in a related field of study strongly preferred
  • Strong experience in Excel/Google Sheets
  • Basic understanding of HTML
  • Experience with tracking, attribution, and data workflows
  • Familiarity with lead gen or affiliate platforms
  • Strong organization and attention to detail
  • Ability to manage multiple projects independently

What will make us call you for sure:

  • Previous performance marketing experience in an agency environment
  • Experience with Google Analytics/GTM, Everflow, Forma, Wordpress, Fluent Forms

Why This Role Matters/What Success Looks Like:

This is a hands-on operational role. A significant portion of your time will be spent:

  • Setting up campaigns and tracking
  • Building and maintaining detailed spreadsheets
  • Performing QA on data and systems
  • Managing day-to-day execution details

Success comes from executing fundamentals at a high level through:

  • Demonstrating an operator mindset with ownership mentality
  • Being detail-oriented with focus on data accuracy
  • Comfortably executing repetitive, hands-on work
  • Bringing structure to fast-moving environments
  • Communicating clearly and keeping teams align

And if we haven’t convinced you yet, here’s why you’ll want to be part of our team:

We aren't just in the most beautiful city in the world (in our humble opinion), but a place where fun isn’t a 4-letter word:

  • Remote work available with the possibility of onsite or hybrid if in commuting distance of our Boulder, CO office
  • Time off is as important as hard work! Salaried employees are on a Flex PTO plan
  • Generous holidays including a reduced schedule between Christmas and New Year’s
  • We make sure our team is well cared for with strong health plans - We even cover our employees' dental and vision premiums
  • Access to Flexible Spending Accounts Plan
  • Matching traditional and Roth 401k
  • Employee Assistance Program
  • Supplemental tenure-based leave: self-care and family first
  • Life Insurance
  • Legal Assistance plan
  • Pet Insurance discount through the ASPCA
  • A killer culture with team members who have your back!

Compensation: $70,000–$80,000/year DOE

COME AS YOU ARE:

Your gender, your gods, your skin tone, and who you love don’t make a difference here. We’re all about building a team where talent shines and uniqueness is respected. At Local Hero we hire based on smarts, skills, experience, and potential—nothing else. Whoever you are and wherever you come from, if you’re great at what you do, we want to hear from you!

Local Hero logo

Local Hero

Local Hero is a self-service digital local marketing app that helps franchisees achieve bottom-line results with online TV/CTV, radio, and social ad campaigns that can be launched in just a few clicks.Local Hero is the culmination of listening to brands talk about the importance of providing local digital opportunities for their franchise partners that are easy to use and hit major digital channels.

Founded in 2019
Boulder, Colorado, USA
52 employees (12 in marketing)