Part-time Social Media Content Creator

Responsibilities

• Develop and produce engaging social media content tailored to different platforms such as Instagram, Facebook, and TikTok.
• Use media editing tools like Adobe Photoshop, Illustrator and Premiere to create appealing graphics and videos.
• Monitor social media channels through native tools and tools like Hootsuite and Buffer to schedule posts, track engagement, and optimize content performance.
• Analyze social media metrics using Google Analytics and/or other social media analytics tools to measure campaign success and inform future content plans.
• Collaborate with our marketing team to align social media campaigns with messaging & branding goals and promotional initiatives.
• Engage with followers by responding to comments, messages, and inquiries to foster positive relationships and enhance brand reputation.

Requirements

• Familiarity with native and/or third-party social media management platforms such is essential for scheduling and analytics tracking.
• Proficiency in graphic design software such as Adobe Photoshop and Adobe Illustrator is required for creating high-quality visual content.
• Knowledge of SEO best practices, keyword research, and web analytics tools like Google Analytics.
• Experience with video editing software and media editing tools for producing multimedia content that captures attention.
• Strong writing skills with an eye for proofreading are necessary to craft clear, engaging captions and posts.

Preferred

• Proven experience in social media content creation or digital marketing roles is preferred but not mandatory; a strong portfolio demonstrating your work is highly valued.