Sr. Social Media Manager
MasterClass
USA (Remote)
$142K/yr - $170K/yrIn-houseFull-timeSenior level7+ years exp.
3 hrs ago
Part-Time Social Media Assistant
University Park, IL (On-site)
Salary Not AvailableIntern/New GradPart time
Posted 6 days ago
Job Summary
Own the Transportation Services social media presence end to end, driving planning, content creation, community engagement, and analytics across platforms through the student worker period.
- Develop and publish content across social channels
- Monitor engagement and inform strategy with metrics
Job Description
Responsibilities
- Create, schedule, and publish content across social media platforms.
- Capture photos and create short-form video content for social media channels.
- Write engaging captions and social media copy that align with Penn State brand standards.
- Assist with planning, maintaining, and implementing the department's social media content calendar.
- Monitor social media channels, respond to comments and direct messages, and engage with followers.
- Analyze social media metrics and recommend strategies to improve engagement and performance.
- Conduct market research, trend analysis, and peer benchmarking.
- Design print and digital marketing materials to support programs, services, and events.
- Assist with organizing and distributing promotional materials.
- Represent Transportation Services at outreach events and promotional activities, as needed.
Requirements
- Bachelor's degree in Marketing, Communications, Public Relations, Digital Media, Journalism, or a related field; or currently enrolled in one of these programs and available to work through at least the end of the Spring 2027 semester.
- Creativity, attention to detail, and a collaborative approach.
- Experience with graphic design and content creation tools, including Adobe Creative Cloud, Canva, and video editing platforms.
- Understanding of current social media trends, emerging platforms, and digital content best practices.
- Strong writing, editing, and proofreading skills.
- Strong interpersonal and communication skills, with the ability to interact effectively with diverse audiences.
- Ability to capture photo and video content in a variety of indoor and outdoor settings, including campus events and outreach activities.
- Familiarity with Penn State brand standards and the ability to apply University and division brand elements effectively and creatively.
- Ability to work independently and collaboratively within a team environment.
- Strong organizational skills with the ability to manage multiple projects and meet deadlines.
Preferred
- Bachelor's degree in Marketing, Communications, Public Relations, Digital Media, Journalism, or a related field; or currently enrolled in one of these programs and available to work through at least the end of the Spring 2027 semester.
- Creativity, attention to detail, and a collaborative approach.
- Experience with graphic design and content creation tools, including Adobe Creative Cloud, Canva, and video editing platforms.
- Understanding of current social media trends, emerging platforms, and digital content best practices.
- Strong writing, editing, and proofreading skills.
- Strong interpersonal and communication skills, with the ability to interact effectively with diverse audiences.
- Ability to capture photo and video content in a variety of indoor and outdoor settings, including campus events and outreach activities.
- Familiarity with Penn State brand standards and the ability to apply University and division brand elements effectively and creatively.
- Ability to work independently and collaboratively within a team environment.
- Strong organizational skills with the ability to manage multiple projects and meet deadlines.
Penn State University
There’s a reason Penn State consistently ranks among the top one percent of the world’s universities. Across 24 campuses, our nearly 88,000 students and 17,000 faculty and staff know the real measure of success goes beyond the classroom—it’s the positive impact made on communities across the world.From access to state-of-the-art resources to interdisciplinary pursuits in collaborative atmospheres, a Penn State degree is more than an education. The experiences and knowledge gained here will form the foundation for the lives our students build. Their contributions to the world begin with a Penn State degree.We Are Penn State.
Salaries
Social Media median pay in the United States
Most pay falls between $65K and $100K. Based on 4,224 salaries.
Links
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