Marketing Contractor (Paid Media)
Deloitte
Florida, NY (Remote)
$60/hr - $75/hrIn-houseContractMid level7+ years exp.
19 hrs ago
Paid Media Specialist
USA (Remote)
Salary Not AvailableMid LevelFull time
Posted 4 months ago
Top 1% of applicants do these two things.
The other 99% submit and hope. You're about to do something different.
Job Summary
Drive paid media performance across Meta and Google to hit ROAS/CPA targets with data-driven testing and cross-channel optimization.
- Own planning, launch, and optimization of campaigns on Meta and Google.
- Must-have: Proven track record managing paid Meta and Google campaigns with measurable results.
- Standout: Strong emphasis on targeting, reporting, and using AI tools to boost speed and quality.
Job Description
Responsibilities
- Plan, launch, and manage paid media campaigns across Meta and Google
- Monitor performance daily and optimize to improve ROAS, CPA, and other core KPIs
- Develop targeting strategies based on client goals and customer profiles
- Write briefs for the creative team (ad copy, graphics, video assets)
- Write high-performing ad copy
- Prepare monthly performance reports with clear, actionable recommendations
- Stay current with platform updates, tools, and best practices
Requirements
- Proven track record managing paid Meta and Google campaigns for brands or agencies
- Strong working knowledge of Meta Ads Manager and Google Ads
- Experience optimizing for sales and lead generation (not just traffic or awareness)
- Ability to implement and troubleshoot tracking (Meta Pixel, Conversions API, Google Tag Manager, etc.)
- Strong analytical skills and ability to translate data into strategy
- Ability to leverage AI tools to increase speed, productivity, and quality while maintaining originality, strategic thinking, and high-quality, human-centered work.
Preferred
- Experience with LinkedIn Ads, TikTok Ads, X Ads, or Amazon Ads
- Familiarity with landing page optimization and CRO principles
- B.A. or higher degree in marketing or related field
Benefits
- 401(k) with company match
- Health insurance
- Company-provided laptop
- Paid time off
Power Couch Media
We are a digital marketing and media agency focused on helping businesses achieve growth objectives. Our areas of expertise are social media & search engine advertising, website design, SEO, and video. Empower your audience to understand the best of your brand quickly, clearly, and decisively from the couch - or wherever they choose to sit.
Orlando, Florida, USA
Traffic Signals
Monthly Google Ads Budget
$43.1K
