Organic Social Media Specialist

USA (Remote)

Salary Not AvailableMid Level4+ years expFull time

Posted 5 weeks ago

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Job Summary

Own a compact organic social engine for an ecommerce brand by shaping a scalable content system, owning community voice, and driving audience growth while staying ahead of platform changes and AI-enabled workflows.

  • Content Engine: Build and operate a structured calendar and formats across Reels, carousels, static posts, and Stories tied to brand pillars.
  • Community & Culture: Own brand voice in comments/DMs, monitor cultural moments, and execute seasonal activations.
  • Growth & Measurement: Grow followers with purpose, analyze platform signals, and turn insights into content decisions.

Job Description

Responsibilities

  • Content strategy and monthly content calendars rooted in brand positioning, built around content pillars that connect brand identity, product, and audience.
  • Content creation across formats: Reels, carousels, static posts, and Stories, produced from curated brand asset libraries and original capture within defined visual and tonal systems.
  • Community management: comment responses, DM engagement, brand monitoring. You are the brand's voice in conversation, not just on the feed.
  • Cultural moment activation: identifying and executing on seasonal beats, trending topics, and the cultural spaces where each brand's audience lives.
  • Growth strategy and audience development: building follower bases with intention, not vanity metrics.
  • Editorial calendar management with content staged and approved before it goes live.
  • Monthly reporting on social performance with exact figures, not vibes.
  • You have used Claude Code, Cursor, ChatGPT, or a comparable tool as part of how you actually work. We want to see AI is already woven into how you draft, ideate, create, and analyze.
  • You are eager to go deeper. Our team automates the repetitive parts of marketing ops, and you will be expected to learn our tools and contribute over time.
  • You stay current on what the platforms are shipping: algorithm changes, new formats, creator tools, and the way engagement keeps evolving.

Requirements

  • 4 to 6 years of hands-on organic social management, with direct experience running brand accounts on Instagram and at least one of TikTok, Facebook, or Pinterest.
  • Content creation ability: you can shoot, edit, and produce Reels and short-form video with a phone and basic tools.
  • Design competence in Canva, Figma, or Adobe Creative Suite.
  • Strong brand voice instinct: you can internalize guidelines and produce content that feels native to the brand.
  • Community management experience with a real brand, including comment moderation and DM responses.
  • Comfort reading social analytics and turning data into decisions.
  • Client-facing communication skills: you will join calls, present content plans, and represent the agency directly to brand stakeholders.
  • Remote work track record with strong written communication.
  • You have used Claude Code, Cursor, ChatGPT, or a comparable tool as part of how you actually work. We want to see AI is already woven into how you draft, ideate, create, and analyze.
  • You stay current on what the platforms are shipping: algorithm changes, new formats, creator tools, and the way engagement keeps evolving.

Preferred

  • Experience with eCommerce or B2C brands, especially CPG, food and beverage, or lifestyle.
  • Experience bringing a brand back to social after a dormant period or relaunch.
  • Photography or videography skills beyond phone capture.
  • Familiarity with scheduling and analytics tools (Sprout Social, Later, Hootsuite).
  • Understanding of how organic social integrates with email, SEO, and paid media in a full-funnel program.
Full Funnel Growth logo

Full Funnel Growth

We’re a full-stack growth agency. We don’t just help a company set goals and strategy, we find solutions and help them execute them from the ground up. We have designers, developers, marketers, and data scientists who work together to actually grow clients while keeping a close eye on quality. Often times we serve as an extension of the internal marketing, innovation or growth teams.Our work focuses on experimentations and driving towards new learnings. Because of that, we aren’t afraid of change or pivoting strategies when needed. This approach contributes to our success with clients like Logitech, GlaxoSmithKline, Sports Illustrated and more.

New York, New York, USA
22 employees (13 in marketing)

Traffic Signals

Monthly Visitors
2.8K
Traffic Source Mix
Search
40.3%
Direct
43.5%
Referral
4.9%
Social
10%
Paid
1.2%

Headcount Trend

Current headcount: ~22

Marketing Team

Marketing Team Size
8 (36% of company)
Marketing Roles Posted (Last 30 Days)
3