POP MART (09992.HK), founded in 2010, is a leading global company in the trend culture and entertainment industry. Centered around IP, POP MART has built a comprehensive platform for creative incubation and IP operation, empowering global creators while delivering exciting products, services, and immersive entertainment experiences to consumers.
POP MART identifies and nurtures emerging artists and designers worldwide, creating popular character IPs through a well-established IP development and operation system. Its portfolio includes iconic IPs such as MOLLY, SKULLPANDA, DIMOO, THE MONSTERS, and Hirono. By launching art toys and derivative products based on these IPs, POP MART continues to lead trends in consumer culture. As of the end of first half of 2025, POP MART operates over 550 physical stores and more than 2,500 Robo Shops across the world. Through multiple cross-border e-commerce platforms, the company has reached audiences in over 90 countries and regions, bringing joy to young consumers around the world.

Position: Operations Coordinator - Communications

Location: Culver City, CA
Department: Retail Operations
Salary: $70,500 - $80,000

POP MART (09992.HK), founded in 2010, is a leading global company in the trend culture and entertainment industry. Centered around IP, POP MART has built a comprehensive platform for creative incubation and IP operation, empowering global creators while delivering exciting products, services, and immersive entertainment experiences to consumers.

POP MART identifies and nurtures emerging artists and designers worldwide, creating popular character IPs through a well-established IP development and operation system. Its portfolio includes iconic IPs such as MOLLY, SKULLPANDA, DIMOO, THE MONSTERS, and Hirono. By launching art toys and derivative products based on these IPs, POP MART continues to lead trends in consumer culture.

As of the end of 2025, POP MART operates over 630 physical stores and more than 2,637 Robo Shops across 20+ countries and regions. Through multiple retail channels and cross-border e-commerce platforms, POP MART continues to expand its global footprint while creating memorable experiences for fans around the world.

Opportunity Overview

We follow an office policy with an expectation of five days per week working onsite. Being together in person helps us collaborate, stay connected, and build a strong team culture. At POP MART, we foster a high-trust environment and empower our employees to make decisions that support both the business and our customers.

The Communications Operations Coordinator serves as the communication hub between POP MART's Support Center and retail stores across North America. This role is responsible for ensuring store teams receive timely, accurate, and engaging communications that enable operational excellence and deliver a consistent customer experience.

Working cross-functionally with Retail Operations, Marketing, Human Resources, Customer Experience, and Leadership, you will help coordinate communications for new initiatives, operational updates, promotional campaigns, store openings, and customer-facing messaging. You will also oversee online reputation management by monitoring customer feedback and identifying trends that help improve the retail experience.

This is an ideal opportunity for someone who is highly organized, thrives in a fast-paced retail environment, enjoys writing and project coordination, and is passionate about creating clear communication that drives execution across a growing organization.

What You Will Achieve

Internal Communications

• Draft, edit, and distribute clear, engaging communications to retail stores and Support Center teams, including announcements, newsletters, operational updates, FAQs, and leadership messages.

• Maintain POP MART's fun, energetic, and brand-consistent voice across all internal communications.

• Coordinate communication plans supporting new store openings, product launches, promotions, and operational initiatives.

• Develop communication toolkits and resources that enable store teams to execute consistently.

• Manage communication calendars to ensure proactive planning and timely delivery of business updates.

Retail Operations Support

• Serve as a communications partner to Retail Operations by supporting field teams with timely information and operational messaging.

• Create templates, talking points, FAQs, and store resources that improve communication consistency.

• Assist with the rollout of new policies, procedures, and operational programs.

• Partner with cross-functional teams to ensure messaging aligns across departments before launch.

Reputation Management

• Monitor customer reviews across Google, Yelp, and other review platforms.

• Draft professional, brand-aligned responses to customer feedback.

• Identify recurring customer trends and partner with Retail Operations and Customer Experience teams to recommend improvements.

• Track response timelines and support reporting on customer sentiment and reputation metrics.

Cross-Functional Collaboration

• Partner closely with Marketing, Operations, Human Resources, and Leadership to coordinate communications that support business priorities.

• Assist in preparing presentations, reports, executive communications, and operational materials.

• Ensure all communications reflect POP MART's brand standards, culture, and values.

Process Improvement & Organization

• Maintain communication templates, documentation, and resource libraries.

• Continuously identify opportunities to improve communication processes and operational efficiency.

• Support special projects and additional communications initiatives as the business continues to grow.

What You Will Need

• Bachelor's degree in Communications, Public Relations, Marketing, Business Administration, or a related field, or equivalent professional experience.

• 2-4 years of experience in internal communications, retail operations, communications, project coordination, or a related role.

• Exceptional written, verbal, editing, and proofreading skills.

• Strong organizational and project management skills with the ability to manage multiple priorities simultaneously.

• Experience supporting cross-functional teams in a fast-paced, high-growth environment.

• Strong interpersonal skills with the ability to build relationships across multiple departments.

• Excellent attention to detail and commitment to producing high-quality work.

• Self-starter with strong problem-solving skills and the ability to work independently.

• Proficiency with Microsoft Office and Google Workspace.

Preferred Qualifications

• Experience supporting multi-location retail organizations.
• Experience managing online reputation platforms such as Google Business or Yelp.
• Familiarity with Canva, Adobe Creative Suite, or similar design platforms.
• Experience with internal communication platforms such as Lark, Workvivo, Slack, or Microsoft Teams.
• Experience coordinating operational rollouts, retail initiatives, or store communications.
• Interest in designer toys, pop culture, entertainment, or consumer brands is a plus.

What We Offer

• Market-competitive compensation and comprehensive benefits including medical, dental, vision, 401(k), paid time off, paid sick leave, and family leave.
• Professional development through leadership training, mentorship, and stretch assignments.
• Opportunities to grow your career alongside one of the world's fastest-growing entertainment and consumer brands.
• Exposure to cross-functional business leaders and meaningful projects that directly impact the customer and employee experience.
• The opportunity to help shape communication strategies during an exciting period of rapid expansion across North America.

Physical Requirements

• Must be able to remain in a stationary position for extended periods while operating a computer or other office equipment.
• Must be able to occasionally lift or move items weighing up to 25 pounds.
• Must be able to travel occasionally to retail stores or company events as business needs require.

Pay Range Details

The base salary range for this position is $70,500 - $80,000 annually. This range is provided in accordance with applicable state and local pay transparency laws and may vary based on geographic location. Individual compensation will be determined based on factors including job-related knowledge, skills, experience, and qualifications. This position may also be eligible to participate in the Company's incentive compensation program.

Background Checks

For applicants located in Los Angeles or San Francisco: In accordance with applicable local Fair Chance laws, POP MART conducts criminal background checks only after a conditional offer of employment has been made. Qualified applicants with criminal histories will be considered in a manner consistent with the requirements of the Los Angeles Fair Chance Initiative for Hiring Ordinance and the San Francisco Fair Chance Ordinance, as applicable.

Equal Employment Opportunity

POP MART is committed to fostering a safe, inclusive, and respectful workplace where everyone is treated with dignity and respect. We are an Equal Opportunity Employer and provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, sex, gender, gender identity or expression, sexual orientation, national origin, ancestry, age, marital status, disability, medical condition, genetic information, veteran or military status, or any other characteristic protected by applicable federal, state, or local law.

Employment decisions at POP MART are based on business needs, job requirements, and individual qualifications.

Reasonable Accommodation

Applicants who require a reasonable accommodation during the application or hiring process may request assistance by emailing na.hrsupport@popmart.com.

To perform this job successfully, an individual must be able to perform each essential job function satisfactorily. The qualifications, skills, abilities, and physical demands described in this job posting are representative of those required to perform the essential functions of the position. Reasonable accommodations may be provided to qualified individuals with disabilities to enable them to perform the essential functions of the job.

*POP MART is committed to equal pay initiatives and will not ask candidates for their current or past salary.

*As an Equal Opportunity Employer, POP MART does not discriminate against applicants or employees

because of race, color, creed, religion, sex, national origin, veteran status, disability, age, citizenship,

imarital or domestic/civil partnership status, sexual orientation, gender identity or expression or because of

any other status or condition protected by applicable federal, state or local law.