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POP MART

Brand

2.4
  • Overview
  • Salaries
  • People
  • Funding
  • Audience
  • News
  • Links
  • Insights
  • Jobs

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Open positions9 open marketing positions

POP MART logo

Operation Coordinator (Communications)

POP MART

Culver City, CA (On-site)

$71K/yr - $80K/yrIn-housePart-time
6 weeks ago
POP MART logo

Operations Coordinator (Communications)

POP MART

La Habra, CA (On-site)

$71K/yr - $80K/yrIn-houseFull-time
7 weeks ago
POP MART logo

TikTok US Live Operations Specialist

POP MART

Los Angeles, CA (On-site)

$25/hr - $30/hrIn-houseFull-time
2 months ago
POP MART logo

Social Media Intern

POP MART

Los Angeles, CA (On-site)

$19/hr - $22/hrIn-houseInternship
2 months ago
POP MART logo

Public Relations Coordinator

POP MART

Los Angeles, CA (On-site)

$71K/yr - $80K/yrIn-houseFull-timeMid level2+ years exp.
2 months ago
POP MART logo

CRM Executive (Mandarin Speaking)

POP MART

London, UK (On-site)

In-houseFull-timeMid level3+ years exp.
4 months ago
View all 9 jobs

Company overview

Founded in 2010, POP MART (09992.HK) is a leading company in the designer collectible and pop culture entertainment industry. Leveraging our ecosystem built around characters and IPs, connecting with our fans through creative, immersive experiences, POP MART aims to light up passion and bring joy to fans everywhere. With a core focus on designer collectibles, theme parks & experiential services, and digital entertainment, we manage and represent exceptional artists globally. Our IP portfolio includes dozens of iconic characters loved by fans worldwide, such as MOLLY, DIMOO, THE MONSTERS, HIRONO, TWINKLE TWINKLE, and SKULLPANDA. Our products are avaible in more than 30 countries and regions via 570+ offline stores, 2,500+ roboshops, and on major e-commerce platforms. The company went public on the Hong Kong Stock Exchange in 2020.
Founded in 2010
Beijing, CHN
1.3K employees (201 in marketing)
www.popmart.com
14% recommend to a friend
23% positive business outlook

People

Hiring activity

Open marketing jobs over time

9 open now

Headcount trend

Company growth over the last 12 months

Funding

Total funding

$114.9M

Last raise

$100M

Private Equity, 6 years ago

Funding history

May 2020

Private Equity Round Pop Mart · $100M

Mar 2018

Post IPO Equity Pop Mart · $6.3M

Nov 2016

Series D Pop Mart · $2.8M

Jul 2016

Series C Pop Mart · $2.2M

May 2014

Series B Pop Mart · $900.1K

Audience

Monthly website visitors
8M
Month over month-8.1%
Quarter over quarter-38%
Top sourceDirect (51.9%)
Ad budget per month$59.3K
Average search rank49.2
Traffic source mix
Direct
51.9%
Search
42.9%

News

POP MART泡泡玛特携手哈罗德推出“SKULLPANDA餐桌系列下午茶”
Nov 11, 2025 • ellechina.com
评新而论 | 泡泡玛特员工直播事故:划破潮玩行业“皇帝的新衣”
Nov 8, 2025 • 新浪财经
泡泡玛特回应直播事故:不会开除涉事员工
Nov 7, 2025 • 21财经

Links

www.popmart.comLinkedInCrunchbaseX (Twitter)
Glassdoor

Loading insights...

Headcount +93.1% year over year

May 2014

Series B Pop Mart · $1.6M

Referral
2.7%
Social
1.9%
Paid referral
0.5%

LinkedIn followers

Follower count and growth

Total followers

190.7K

12-mo growth

+264.7%

Monthly growth

+15.5%

Salaries

Typical salary range

$70,500 – $80,000

/ yr

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POP MART insights

Company and marketing-team signals from saved company data and employee profiles. Use this before you apply, interview, or negotiate.

Founded
2010
Headquarters
Beijing
Employees
5001-10000
93.1% growth last 12mo
Marketing team
201
15% of company
55 saved employee profiles are linked to this company.

Company stability and risk

Shows a quick risk view from growth, funding age, and news.

Main result
Low risk
Series C–like · Growing 93.1% last 12 months · More mature · Last funding 3+ years ago
Trend
2021-06-28 -> 2026-01-26
Headcount (12 months)
+93.1%
Last funding round
71 months ago
Negative news (120 days)
0
Risk score1/7

Website traffic

Shows traffic size, change, and traffic sources.

Monthly website visitors
8M
Month over month-8.1%
Quarter over quarter-38%
Top sourceDirect (51.9%)
Traffic source mix
Direct
51.9%
Search
42.9%
Referral

Competitors and search

Shows competitors and key search metrics in one view.

Main result
12 competitor sites
Search traffic: 21.2K organic clicks / 308 paid clicks
Organic competitors
0
Paid competitors
5
Keyword change
+17,345
Ad budget per month
$59.3K
Average search rank
49.2
Paid competitors5

LinkedIn followers

Shows follower count and growth.

LinkedIn followers

Follower count and growth

Job openings

Shows open jobs, growth, and role changes.

Main result
4 open jobs
Open jobs trend: —
Trend

Marketing team size

Shows saved marketing team size.

201
15% of the company • 55 saved marketing people

First hire or larger team

Shows if this looks like one hire or a bigger team.

Looks like larger team
Based on saved marketing team size: 201.

Glassdoor ratings

Shows saved Glassdoor ratings.

Glassdoor ratings
Overall rating
2.4 / 5
Work-life balance
2.5 / 5
Culture
2.2 / 5
Diversity & inclusion
2.3 / 5
Recommend to a friend
14%
Positive business outlook
23%

Funding

Shows saved funding data.

Total funding
$114.9M
Last raise
Private Equity
6 years ago
Funding details
Amount raised
$114.9M
Last round
Private Equity
Last fundraise
6 years ago

News

Shows saved company news.

POP MART泡泡玛特携手哈罗德推出“SKULLPANDA餐桌系列下午茶”
Nov 11, 2025 • ellechina.com
评新而论 | 泡泡玛特员工直播事故:划破潮玩行业“皇帝的新衣”
Nov 8, 2025 • 新浪财经
泡泡玛特回应直播事故:不会开除涉事员工
Nov 7, 2025 • 21财经
2.7%
Social
1.9%
Paid referral
0.5%

Total followers

190.7K

12-mo growth

+264.7%

Monthly growth

+15.5%

2023-07-01 -> 2026-02-01
Open jobs growth
—
Biggest role change
—
Latest open role
Senior Operations Manager