Media Director

Responsibilities

• Demonstrate expert, current knowledge of the full media ecosystem — digital and traditional — and apply it to direct, review, and elevate full-funnel media strategies across assigned accounts
• Set and enforce the standard for how research and planning tools are applied by the team: MRI/Simmons, YouGov, Commspoint, SimilarWeb, and MediaRadar should be used with expert-level rigor and consistently translated into sharp, differentiated strategic insights
• Lead complex budget scenario modeling, financial analysis, and investment strategy across assigned accounts, ensuring plans are both strategically ambitious and financially sound
• Stay current on the media landscape — proactively bringing forward emerging opportunities, platform evolutions, and industry shifts that create value for clients and strengthen the team's knowledge base
• Partner closely with the data and analytics team to ensure measurement frameworks and audience intelligence are embedded in how plans are built and evaluated — bringing an analytically rigorous lens to every stage of the planning process
• Use your expertise to identify gaps in the team's work, raise the bar on quality, and coach planners toward greater strategic sophistication on a consistent basis
• Own the strategic direction of media plans for assigned accounts — from audience strategy and channel strategy through budget allocation, measurement planning, and optimization — ensuring every plan is defensible, differentiated, and outcome-focused
• Apply a sophisticated, cross-channel perspective to planning — ensuring channels are not selected in isolation but work together to create connected brand experiences that drive business results
• Proactively identify strategic growth opportunities for clients — new channels, sharper audience strategies, stronger measurement approaches — and present them with a clear and compelling business case
• Lead the team in applying data and audience intelligence rigorously at every stage of planning, from initial brief through post-campaign analysis and learning, in close partnership with the analytics team

Benefits

• Open PTO
• 40 hours of paid sick time (annually)
• Flexible work hours and remote work
• Paid holidays + holiday closure between Christmas Eve and New Year’s Day
• Company-paid medical, dental, and vision insurance
• Life insurance and disability benefits
• 401k program with employer matching
• 6 weeks paid parental leave
• Employee bonus referrals
• Dog-friendly offices