Marketing Specialist

Responsibilities

• Collaborate with the Marketing Director to develop and support marketing campaigns.
• Using source codes and tracking analytics, collaborate with the internal data team to understand and analyze data to inform audience segmentation tactics.
• Craft effective communication strategies across various channels, including email, digital ads, direct mail appeals, and landing pages.
• Work closely with and communicate clearly with cross-functional teams, including copywriters, graphic designers, operations, ministry teams and vendors to meet deadlines.
• Thrive in the fast-paced and ever-changing marketing world, adapting to new technologies, donor behaviors, marketing trends and ad partner opportunities.
• Uphold VOM's brand position and messaging standards in collaboration with the messaging and creative teams.
• Place Christ first in all marketing endeavors. Commit to excellence, offering the Lord your best attitude, effort, and ideas.
• Other duties as assigned.

Requirements

• [Required] Bachelor's degree in Marketing, Communications, Business, or related field, or two years of related experience and at least two industry certificates (e.g., Google Analytics, Google Ads, Meta Blueprint, Project Management, Adobe Certified Professional, or similar).
• [Required] Proven ability to handle multiple tasks simultaneously, remain flexible, and adjust to situations.
• [Required] Have a servant's heart, be a continuous learner, and work well in a team setting.
• Familiarity with project management software, business software, and web technologies.