Director of Marketing
Veeva Systems
New York City, NY (Remote)
$125K/yr - $225K/yrIn-houseFull-timeDirector/executive10+ years exp.
3 hrs ago
Marketing Specialist
Mansfield, MA (Unknown)
Salary Not AvailableMid Level2+ years exp
Posted 1 month ago
Top 1% of applicants do these two things.
The other 99% submit and hope. You're about to do something different.
Job Summary
Own the marketing collateral and trade show ecosystem while turning market, customer, and competitive signals into formal briefs and campaigns.
- Own the marketing communications program and collateral set, including product literature, datasheets, and web content.
- Manage tradeshow budgets, vendor relations, and promotional material production to drive field sharing and inquiries.
- Translate industry trends and customer needs into concrete briefs for sales, engineering, and executives.
Job Description
- Assist with the direction and implementation of marketing planning and development, and pricing strategy policy and procedures.
- Analyze and report on competitive sales efforts.
- Develop sales marketing aides and materials; plan and conduct special drives; manage inflow of market and competitive information, new opportunities, customer needs.
- Establish sources of information on industry trends, competitive activities, market opportunities, and customer needs; communicate significant information promptly to concerned units.
- Plan, direct and administer marketing communications efforts; manage the marketing communications program and related activities (product literature, website, promotional materials, photography, advertising, publications, internal technical, publications and inquiry processing).
- Administer departmental budget including forecasting, proposals and recommendations for all marketing expenditures; track expenditures for tradeshow, designers, materials and services.
- Create brochures, technical datasheets and promotional materials; author text; liaise with engineering on content; supervise vendors (design, photography, production); negotiate contracts and schedules with vendors.
- Administer and direct trade show/exhibits; manage annual expenditures, schedules, and show logistics; coordinate with inTEST marketing for shared-booth efforts.
- Create trade show graphics; direct vendors on design and production.
- Oversee advertising and new product release campaigns; author and distribute news releases to trade publications; coordinate with international distributors as required.
inTEST Thermal Solutions
InTest Thermal Solutions (ITS) specialises in the design and manufacture of precision temperature control systems. Our breadth of products and in-house engineering capabilities allow us to be a single-partner solution for thermal test, process cooling, and cold storage applications. We are recognised globally for our expertise in precise temperature control and simulation of extreme thermal environments, from -185 to +500°C, with rapid transitions or long dwell times. The ITS family includes four product brands: Temptronic, Sigma Systems, Thermonics, and North Sciences. InTest Thermal Solutions is a wholly owned subsidiary of InTest Corp, Mount Laurel, New Jersey, USA.
Traffic Signals
Monthly Visitors
2.9K
Traffic Source Mix
Search
39.7%
Direct
39.3%
Referral
7.9%
Social
11.3%
Paid
1.6%
Headcount Trend
Current headcount: ~56
Marketing Team
Marketing Team Size
2 (4% of company)
