Marketing Specialist

Raleigh, NC

$55K/yr – $65K/yrMid Level2+ years exp

Posted 7 months ago

Job Summary

Drive occupancy-focused marketing for multi-family properties by managing campaigns, collateral, and content across platforms.

  • Own and run campaigns to increase unit occupancy.
  • Must-have: 2+ years in marketing for multi-family real estate with digital tools.
  • Standout: Proficiency in Canva/Adobe Suite and data-driven optimization.

Job Description

Responsibilities

  • Ensures marketing collateral is up to date on company associated platforms like Apartments.com, Zillow, and other relevant sites to attract prospective tenants.
  • Develop creative marketing campaigns to drive up occupancy rates at our apartment complexes.
  • Oversee the creation of signage, brochures, flyers and other marketing materials to showcase available units.
  • Use data analytics tools to monitor campaign performance and adjust strategies to optimize results.
  • Coordinate and manage photoshoots or video content to highlight properties.
  • Stay informed on industry trends and recommend new marketing tools or platforms.

Requirements

  • Bachelor's degree in Marketing, Communications, or a related field.
  • 2+ years of marketing experience, preferably in multi-family real estate or property management.
  • Strong understanding of social media platforms, digital marketing tools, and analytics.
  • Proficiency in graphic design tools (e.g., Canva, Adobe Suite), and website management.
  • Excellent communication skills.
  • Self-starter with strong organizational skills and attention to detail.
  • Familiarity with marketing platforms like Apartments.com and Zillow is a plus.

    Benefits

    • Competitive salary and benefits package.
    • Opportunities for professional growth and development.
    • A collaborative and innovative work environment.
    • The chance to make a meaningful impact on our coffee shop and property management brands.
    Green Alpha Property Management logo

    Green Alpha Property Management

    Green Alpha Property Management is a premier property management company serving various communities throughout the Southeast United States. Above all else, we prioritize the tenant experience so you can rest assured that your needs are our top priority when you rent with us. As we only manage properties that we own, we take pride in offering high quality properties at affordable prices.

    Salaries

    Posted range

    $55K/yr – $65K/yr

    Taken straight from the job posting.

    The middle of this range ($60K) is 14% below the median base salary for Marketing Specialist roles in the United States ($70K).

    Marketing Specialist median pay in the United States

    $70K/yr

    Most earn $60K to $80K. Based on 720 salaries, including bonus and equity.

    See all Green Alpha Property Management salaries
    Green Alpha Property Management logo

    Marketing Specialist

    Green Alpha Property Management · Raleigh, NC