Marketing & Partnership Activation Manager

Responsibilities

• Execute team marketing strategy, including local partnerships, promotions, and ticketing campaigns
• Own the team marketing calendar and coordinate activations across Ticketing, Partnerships, Merchandise, Content, and Communications
• Build and activate local marketing partnerships to drive brand growth, fan engagement, and revenue
• Serve as day-to-day project manager for marketing campaigns, tracking KPIs and reporting results
• Support paid media initiatives in collaboration with the League Marketing team

Requirements

• Bachelor's degree in marketing, communications, sports business, or related field.
• 2-3 years of experience in a marketing department or related role.
• Proficiency with Microsoft Office (Word, Excel, PowerPoint).
• Familiarity with social media advertising platforms (Meta Business Suite or similar).
• Flexibility to work evenings, weekends, and travel as required.
• This position is based in the United States of America. Applicants must be legally authorized to work in the United States of America on a full-time basis. The PWHL does not provide visa sponsorship for this role.

Preferred

• Experience in the sports and entertainment industry.
• Demonstrated success building local partnerships and executing local marketing campaigns.
• Experience managing multi-channel marketing campaigns with measurable ROI.
• Familiarity with CRM platforms and database management.
• Basic knowledge of Adobe Creative Suite.

Benefits

• The PWHL offers a comprehensive benefits package to eligible employees, including medical, vision, and dental insurance with League contributions toward premiums; a 401(k) retirement savings plan with employer match; League-paid life and accidental death and dismemberment (AD&D) insurance; League-paid short- and long-term disability insurance; Responsible Paid Time Off (flexible, non-accruing time off); paid holidays; paid bereavement leave; and paid parental leave. Eligibility and coverage are subject to the terms of the applicable plans and policies.