Marketing Operations Manager

Responsibilities

• Own the master marketing calendar across brand campaigns, product launches, collaborations, partnerships, retail/wholesale initiatives, and key company moments.
• Build and manage campaign workbacks with clear milestones, owners, dependencies, approval points, and launch requirements.
• Lead marketing intake, prioritization, and resource planning to ensure new requests are properly scoped and aligned against team capacity and business priorities.
• Manage cross-functional dependencies across Marketing, Creative, Production, Product, E-Commerce, Sales/Wholesale, and external partners.
• Own the Marketing team's project management system, workflows, documentation, templates, and reporting, including Monday.com.
• Provide leadership with clear visibility into priorities, capacity, project status, risks, and competing demands across the marketing portfolio.
• Lead campaign kickoffs, status meetings, key handoffs, and launch-readiness reviews while keeping communication focused and actionable.
• Identify risks and bottlenecks early, drive resolution, and escalate decisions when priorities, resources, or timelines are at risk.
• Partner closely with Product & Campaign, Creative, and Production leads while maintaining clear functional ownership and accountability.
• Continuously improve how Marketing operates by simplifying processes, strengthening accountability, and creating greater speed and visibility.

Requirements

• 5+ years of progressive experience in marketing operations, integrated marketing, project management, or a similar cross-functional role.
• Experience managing complex, multi-channel marketing calendars with multiple campaigns and product launches running simultaneously.
• Strong understanding of the campaign lifecycle, from strategy and creative development through production, channel execution, and launch.
• Proven ability to lead cross-functionally, manage competing priorities, and create accountability without direct authority.
• Experience building scalable workflows, operating rhythms, and project-management systems for fast-moving teams.
• Strong judgment around prioritization, resource constraints, risk management, and escalation.
• Advanced experience with project-management platforms such as Monday.com, Asana, Workfront, or similar.
• Strong working knowledge of marketing planning, campaign workflows, creative and production processes, and omnichannel execution.
• Ability to build dashboards and reporting that provide clear visibility into status, capacity, risks, and launch readiness.
• Strong written and verbal communication skills with the ability to translate complexity into clear priorities and actions.

Preferred

• Experience within apparel, activewear, retail, e-commerce, lifestyle, or another fast-paced consumer brand.
• Experience supporting an omnichannel organization across direct-to-consumer, wholesale, retail, partnerships, or licensed programs.
• Experience working closely with creative and production teams and an understanding of how to create structure without constraining the creative process.
• Minnesota-based, in-office presence strongly preferred.

Benefits

• Health Insurance (Immediate Eligibility)
• Dental Insurance (Immediate Eligibility)
• Vision Insurance (Immediate Eligibility)
• Annual Performance Bonus (Immediate Eligibility based on Company and Individual Performance)
• 401(k) Profit Sharing Retirement Plan (Eligibility begins after 1 year of employment)
• 401(k) 4% Employer match (Eligibility begins after 1 year of employment)
• PTO (Immediate Eligibility)
• Employee Discount on UNRL product (Immediate Eligibility)