Marketing Operations Manager

Responsibilities

• MarTech & Data Backbone: own the day-to-day marketing tools, attribution, and PM systems so the stack is reliable and used.
• Launch Operations & Planning: own the launch calendar and cross-functional readiness across creative, e-commerce, retail, and social to prevent slips.
• Cross-Functional Leadership & Governance: surface decisions early, prep pre-reads, and drive follow-through on OKRs and roadmaps.
• Budget & Vendors: track the marketing budget, manage POs and key vendor/agency relationships, and keep spend accountable to results.
• Process & Playbooks: map workflows, identify friction, and document repeatable systems so the team scales without breaking.
• Planning & OKRs: run quarterly planning; help set, cascade, and track goals so the team knows what matters most.
• Leadership Leverage: prepare agendas and keep action items moving to closure.
• Cross-Functional Glue: keep marketing connected to product, e-commerce, retail, and ops, translating between teams and closing gaps.
• Special Projects: tackle ambiguous, high-priority initiatives that need an owner and a plan.
• Signal to Leadership: surface what’s working, what’s stuck, and what needs a decision with clear recommendations.

Requirements

• 4–6 years in marketing ops, growth/biz ops, or a chief-of-staff role — ideally in consumer, DTC, beauty, or CPG.
• Hands-on with the modern martech stack: email/CRM (e.g. Klaviyo), an e-commerce platform (e.g. Shopify), and analytics/attribution.
• Strong spreadsheet and dashboarding skills — you can build a model and a clean report without hand-holding.
• Fluent in project management tools (Asana, monday, Trello) and the discipline behind them.
• A track record of running complex, cross-functional projects or launches end to end.

Preferred

• Beauty, hair, or CPG experience — bonus if you've lived through a fast product-launch calendar.
• Omnichannel exposure across DTC and retail (Target, Ulta, Amazon, TikTok Shop).
• SQL, GA4, or a BI/attribution tool (Looker, Northbeam) in your toolkit.
• Experience scaling operations inside a fast-growth, founder-led brand.