Mobile Marketing Operations Manager, Firefox

Raleigh, NC (Remote)

$63K/yr – $93K/yrSenior Level5+ years expFull time

Posted 10 hrs ago

Job Summary

Own and optimize growth programs end-to-end by coordinating ASO initiatives, launches and localization, while building scalable processes and AI-assisted workflows.

  • Coordinate and execute ASO initiatives
  • Support product launches and growth initiatives
  • Develop scalable processes and automation

Job Description

Responsibilities

  • Coordinate and execute ASO initiatives, including metadata updates, creative experiments and app store events, in collaboration with Product Marketing and our external agency.
  • Translate approved lifecycle campaign briefs into executable plans and support hands-on campaign execution across key moments in the user journey.
  • Support the execution of product launches and other priority growth initiatives by coordinating workstreams, cross-functional handoffs and operational follow-through.
  • Own shared localization, quality assurance and operational readiness workflows across supported workstreams, identifying and escalating blockers and risks before they affect delivery.
  • Gather and consolidate performance data and operational learnings from campaigns and experiments to support reporting, synthesis and future optimization decisions.
  • Develop scalable processes, automation and AI-assisted workflows—including solutions using Claude Code and Cowork—to improve execution consistency and reduce coordination overhead.

Requirements

  • 5+ years of experience in marketing operations or a similar role.
  • Experience with mobile growth or ASO, including metadata optimization and creative experimentation.
  • Experience coordinating and executing multi-step marketing programs across multiple workstreams, stakeholders, timelines and dependencies.
  • Strong operational judgment, organization and attention to detail, with the ability to prioritize effectively and work independently.
  • Experience creating repeatable processes, workflows and documentation that improve execution quality and efficiency.
  • Commitment to our values:
  • Play to win
  • Build for people first
  • Engage evidence over ego
  • Decide and deliver

Preferred

  • Comfort working with performance data, including campaign measurement, experiment analysis and reporting.
  • Experience building automated and AI-assisted workflows using Claude Code, Cowork, or similar tools.

Benefits

  • Generous performance-based bonus plans for all eligible employees - we share in our success as one team
  • Rich medical, dental and vision coverage
  • Generous retirement contributions with 100% immediate vesting (regardless of whether you contribute)
  • Quarterly all-company wellness days where everyone takes a pause together
  • Country-specific holidays plus a day off for your birthday
  • One-time home office stipend
  • Annual professional development budget
  • Quarterly well-being stipend
  • Considerable paid parental leave
  • Employee referral bonus program
Thunderbird logo

Thunderbird

Thunderbird is the leading free and open-source email, calendaring, newsfeed, and chat client with more than 20 million active monthly users across Windows, macOS, and Linux. One of Thunderbird's core principles is the use and promotion of open and decentralized standards. Thunderbird is part of MZLA Technologies Corporation, a wholly-owned subsidiary of the Mozilla Foundation.

Founded in 2003
San Francisco, California, USA
31 employees (3 in marketing)

Salaries

Posted range

$63K/yr – $93K/yr

Taken straight from the job posting.

Marketing Operations Manager median pay in the United States

$105K/yr

Most earn $90K to $120K. Based on 161 salaries, including bonus and equity.

See all Thunderbird salaries

Marketing Team

Marketing Team Size
2 (6% of company)
Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
1.9M
Monthly Google Ads Budget
$11
Traffic Source Mix
Search
37.8%
Direct
56.9%
Referral
4.5%
Social
0.5%
Paid
0.3%

Headcount Trend

Current headcount: ~31

Recent News

Thunderbird logo

Mobile Marketing Operations Manager, Firefox

Thunderbird · Raleigh, NC · Remote