Responsibilities

• Partner with the Head of Get Blue to define campaign strategy and creative direction, translating fundraising and awareness goals into clear, compelling briefs
• Lead the development of integrated, multi-channel campaigns across social, paid, PR, and creator platforms
• Bring a strong storytelling lens to all work, ensuring the human impact of water access remains central to campaign narratives
• Lead marketing strategy for co-branded campaigns with major corporate partners, embedding giving into consumer experiences across retail, e-commerce, media, and digital channels
• Develop and execute go-to-market plans across social, influencer, paid media, and PR
• Identify opportunities to expand reach through partner activations and brand collaborations, and support partnership pitches with creative concepts and campaign frameworks
• Partner closely with internal teams to bring campaigns to market efficiently and effectively
• Collaborate with external agencies and partners to deliver high-quality creative and integrated media strategies
• Ensure alignment with broader marketing efforts to maintain brand consistency and maximize amplification

Requirements

• Bachelor’s degree (or equivalent experience) in marketing, communications, or a related field
• 7+ years of progressive experience in brand, integrated, or partner marketing, with a track record of launching multi-channel campaigns across paid, owned, and earned channels
• Experience developing and managing co-marketing campaigns with major corporate partners, including writing creative briefs and leading external agency relationships
• Strong storytelling, presentation, and written communication skills, with the ability to bring ideas to life for diverse audiences
• Proficiency in English (written and verbal) and familiarity with Microsoft 365 tools (Outlook, Word, PowerPoint, Teams, SharePoint, OneDrive)
• Travel - Up to 25% of domestic and international travel

Preferred

• You’ve brought campaigns to life that connect brands directly with consumers in meaningful ways
• You understand how to integrate into real-world customer journeys (retail, digital, content, or product experiences)
• You’re both strategic and hands-on—comfortable shaping ideas and executing them
• You’re energized by the opportunity to use your marketing skills to drive real social impact

Benefits

• This position offers full-time benefits inclusive of medical/dental insurance, life and disability insurance, retirement program, paid time off, paid holidays and more as well as periodic review for merit and incentive pay based on organizational and personal achievement.