Marketing & Lead Generation Specialist

Houston, TX (On-site)

$19/hr – $22/hrEntry LevelFull time

Posted 2 months ago

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Job Summary

Own and optimize dealer marketing ecosystems by building websites, running paid campaigns, and generating qualified leads to drive dealership growth.

  • Website Development & SEO: Build and manage dealer websites, optimize SEO, and boost online visibility.
  • Paid Advertising: Create and manage Facebook, Instagram, and Google campaigns to generate qualified leads.
  • Lead Gen & Landing Pages: Generate leads for tint/PPF/auto businesses and design landing pages and promos.

Job Description

Own and optimize dealer marketing ecosystems by building websites, running paid campaigns, and generating qualified leads to drive dealership growth.

  • Website Development & SEO: Build and manage dealer websites, optimize SEO, and boost online visibility.
  • Paid Advertising: Create and manage Facebook, Instagram, and Google campaigns to generate qualified leads.
  • Lead Gen & Landing Pages: Generate leads for tint/PPF/auto businesses and design landing pages and promos.
  • SEO Strategy: Implement ongoing optimization to improve rankings and visibility across search channels.
  • Analytics & Campaign Optimization: Track ad performance and continuously improve campaign results.
  • Dealer Marketing Support: Onboard dealers and provide ongoing marketing support and guidance.
  • Professional Communication: Engage with customers and dealers in a clear, timely manner.
  • Sales & Campaign Collaboration: Support sales efforts and collaborate with the HITEK team on marketing initiatives.
  • Cross-Team Collaboration: Work alongside HITEK on branding projects and shared marketing objectives.
  • Multitask in a fast-paced environment: Balance website work, ads, and lead generation to meet dealer needs.
Hitek logo

Hitek

HITEK (a trading name of a1-cbiss) is a well established calibration house based in Horsham, West Sussex providing Onsite, Mobile and UKAS Laboratory Calibration of Airflow, Audio, DC & LF, Dimensional, EHT, Electrical, Humidity, Pressure, RF & Microwave, Temperature and Torque measuring instrumentation. HITEK was one of the first calibration houses to offer an onsite mobile calibration laboratory, which is now a highly successful part of the business. Here at HITEK we offer two types of traceable calibration:1) STANDARD CALIBRATIONThis type of calibration is traceable to both national and / or international standards where applicable.For any calibration that has no standard to work to we will carry out the calibration against the manufacturer’s specification and procedures.A standard calibration is calibrated against our own standards which themselves are traceable to national or international standards (Usually UKAS or its international equivalent under the ILAC agreement)2) UKAS CALIBRATIONUKAS calibrations are carried out against ISOEN17025 and are a far more accurate type of calibration. These calibrations take longer to perform and the certificate has far more detail, in particular when it comes to the measurement uncertainties.ISO9001 & BSEN17025 ACCREDITATIONSOur UKAS accreditation and ISO accreditation follow the same quality system and manual, we are accredited to ISO 17025 and ISO9001.

Founded in 1989
59 employees (5 in marketing)

Traffic Signals

Monthly Visitors
812
Traffic Source Mix
Search
35.1%
Direct
40.9%
Referral
12.8%
Social
8.8%
Paid
1.3%

Headcount Trend

Current headcount: ~59

Marketing Team

Marketing Team Size
2 (3% of company)