Marketing & Growth Manager

Nazareth, PA (Hybrid)

$30/hr – $40/hrMid LevelPart time

Posted 1 day ago

Job Summary

Own and drive end-to-end marketing initiatives across digital and traditional channels, focusing on growth, optimization, and product launches while establishing measurable KPIs and collaborating with the owner on strategy.

  • Own end-to-end marketing strategy and execution across channels
  • Establish and track KPIs and optimize campaigns

Job Description

Responsibilities

  • Develop and execute marketing and growth strategies
  • Improve our website, e-commerce experience and conversion
  • Manage and optimize Meta and Google advertising
  • Improve SEO and organic search visibility
  • Build a stronger, more consistent social media presence
  • Develop email marketing and customer retention campaigns
  • Establish and track meaningful KPIs
  • Develop campaigns for existing products and new product launches
  • Create and coordinate content, photography and video
  • Support trade shows, influencers, retail and distributor marketing

Requirements

  • You should be comfortable working directly with the owner, taking ownership of projects and challenging an idea when you see a better way to do something.

Preferred

  • Experience marketing physical consumer products and e-commerce is strongly preferred. RV industry experience is a plus but not required.
  • Experience with WordPress/WooCommerce, Meta Ads, Google Ads, Google Analytics, SEO, email marketing, social media and Adobe Creative Suite is valuable, but we're more interested in what you've actually accomplished than a checklist of software you've used.

Benefits

  • Employee discount
  • Flexible schedule

Salaries

Posted range

$30/hr – $40/hr

Taken straight from the job posting.

See all Pop Step LLC salaries

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Marketing & Growth Manager

Pop Step LLC · Nazareth, PA · Hybrid