Marketing Director

Peoria, AZ (On-site)

$75K/yr – $95K/yrDirector/ExecutiveFull time

Posted 1 hr ago

Job Summary

Own and scale the in-house marketing function, driving growth through team expansion, process improvement, performance measurement, and multi-channel campaigns.

Job Description

Responsibilities

  • Leads the in-house marketing function, managing workflows, prioritization, and performance expectations
  • Oversees the expansion of the marketing team, aligning roles, responsibilities, and workflows to support scalable growth
  • Identifies process inefficiencies and implements improvements, reporting insights and strategies to leadership
  • Develops systems, SOPs, and infrastructure to support long-term growth
  • Oversees quality assurance for all deliverables, ensuring brand consistency and high standards
  • Manages media buying across digital and traditional channels to maximize reach and ROI
  • Establishes performance metrics and accountability standards for internal teams and external partners
  • Aligns marketing strategy with broader business objectives, supporting expansion and revenue growth
  • Drives new patient acquisition across all locations through data-driven marketing strategies
  • Manages digital channels such as website & social profiles performance

Requirements

  • Experience in marketing, growth, or brand leadership
  • Strong understanding of digital marketing (ads, SEO, analytics)
  • Ability to manage vendors and hold them accountable
  • Organized, self-driven, and results-oriented
  • Strong communication and creative thinking skills

Benefits

  • Performance-based bonuses tied to growth
  • Leadership opportunity in a rapidly growing company
Smalltown Dental logo

Smalltown Dental

5.0 Glassdoor

Smalltown Dental provides personalized dental care to people of all ages. We pride ourselves in utilizing the most modern equipment and methods available. We believe in an outstanding experience based on honesty, compassion, and each patient's individualized oral health goals.Our central Illinois locations include Morton, Peoria, Tremont, Hopedale, Chillicothe, Bloomington, and Washington

Founded in 2018
44 employees (4 in marketing)
1% recommend to a friend

Salaries

Posted range

$75K/yr – $95K/yr

Taken straight from the job posting.

The middle of this range ($85K) is 29% below the median base salary for Marketing Director roles in the United States ($120K).

Marketing Director median pay in the United States

$120K/yr

Most pay falls between $90K and $151K. Based on 312 salaries.

See all Smalltown Dental salaries

Marketing Team

Marketing Team Size
4 (9% of company)
Median Tenure
0.5 years
Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
8.9K
Monthly Google Ads Budget
$3.2K
Traffic Source Mix
Search
60%
Direct
14.8%
Referral
8.8%
Social
2.8%
Paid
6.4%

Headcount Trend

Current headcount: ~44
Smalltown Dental logo

Marketing Director

Smalltown Dental · Peoria, AZ · On-site