Marketing Director

Responsibilities

• Collaborates with Studio MOD and Practice leadership to create a responsive, innovative, competitive strategic marketing program.
• Oversight of the marketing budget, resources, and staff with an emphasis on developing a marketing culture that supports staff growth and retention, business promotion, sales value, and effective networking.
• Works closely with Pursuit Champions and Practice Leaders to determine market strategy on proposals and presentations; Be hands-on in planning, strategy, and outcome of proposals. Engage in shortlist interview preparation to drive strategy.
• Directs the strategy and development of content tailored to RFQ and RFP responses, overseeing the project pursuit process and schedule to ensure the team is meeting pursuit deadlines.
• Maintains and provides support to staff on marketing information systems, including HUB Pipeline, Pipeline Health, and other studio and firmwide reports.
• Work closely with Practice Leaders to develop comprehensive research for marketing and business development activities.
• Oversee the development and distribution of collateral marketing materials.
• Working closely with the Regional Communications Specialist, direct the social media and public relations initiatives to maximize our external brand identity in alignment with the studio’s culture and values.
• Oversees marketing metrics including sales reports for marketing and competitor analysis.
• Track leads and responses and communicate key follow-up items to relevant leadership.

Requirements

• Years of Requisite Experience: 15+ years with direct AEC experience
• Proven ability to develop and execute strategies that win work and drive revenue growth.
• Excellent verbal and written communication skills.
• Excellent interpersonal and customer service skills.
• Excellent organizational skills and attention to detail.
• Strong analytical and problem-solving skills.
• Strong supervisory and leadership skills.
• Proficiency in Microsoft Office and Adobe InDesign required. Familiarity with Illustrator and PhotoShop preferred. Presentation Tools (Adobe Suite/Affinity, InDesign, Photoshop, Illustrator, etc.)
• Deltek
• Bachelor’s degree in marketing or related field required.

Preferred

• LEED GA (preferred not required)

Benefits

• Medical, dental, and vision insurance
• Wellness programs and mental health support
• Short- and long-term disability (STD/LTD)
• Life insurance
• 401(k) retirement plan
• Paid time off (PTO)
• A professional development stipend and dedicated time for continuing education
• Performance-based bonuses
• Engaging studio initiatives and events
• Active firmwide affinity groups and leadership development opportunities