Marketing Director

Palm Springs, CA (On-site)

$75K/yr – $80K/yrDirector/Executive7+ years expFull time

Posted 8 days ago

Job Summary

Own the end-to-end marketing and sales strategy for Palm Springs Life, lead multi-channel campaigns, and collaborate with cross-functional teams to optimize spend and performance.

  • Own the development and presentation of strategic marketing and sales plans
  • Lead cross-functional campaign execution and optimization across channels

Job Description

Responsibilities

  • Develop and present marketing and sales strategies to advance the company in the market industry.
  • Create and manage captivating advertisement campaigns across media platforms to ensure our products and services are well known.
  • Develop unique sales plans to ensure that the company’s products and services are appropriate for marketing.
  • Ability to write sales proposals and media kits.
  • Support the sales team in ensuring they are performing to the best of their ability with marketing support.
  • Maintain professional relationships with clients and prospective clients.
  • Manage the internal marketing platforms; this includes event websites, email marketing and more.
  • Participate in sales meetings to stay updated with leads and special accounts.
  • Develop and execute results-driven marketing campaigns utilizing both traditional and forward-thinking tactics that extend and enhance ability to reach new and existing audiences to reach specific company.
  • Work with internal teams (sales, editorial, circulation/audience development, digital, and event) to develop and align campaign strategy and execution.

Requirements

  • Bachelor’s degree or above in business, management, public relations, advertising, sales, or related field
  • Minimum of 7 years of experience in sales or management will be essential
  • Strategic, innovative and creative personality with a strong business mindset
  • Excellent interpersonal and communication skills
  • Excellent time management and organizational skills
  • Strong motivational and leadership skills
  • Solid knowledge of website and marketing analytic tools including programmatic
  • Strategic planning skills
  • Ad buying and negotiation
  • Knowledge of AP style

Benefits

  • 401(k)
  • Dental insurance
  • Health insurance
  • Paid time off
  • Vision insurance
Desert Publications Inc logo

Desert Publications Inc

DESERT PUBLICATIONS, INC. is a company based out of 303 NORTH INDIAN CANYON DRIVE, PALM SPRINGS, California, United States.

PALM SPRINGS, California, USA
8 employees (3 in marketing)

Salaries

Posted range

$75K/yr – $80K/yr

Taken straight from the job posting.

The middle of this range ($78K) is 35% below the median base salary for Marketing Director roles in the United States ($120K).

Marketing Director median pay in the United States

$120K/yr

Most pay falls between $90K and $153K. Based on 306 salaries.

See all Desert Publications Inc salaries

Marketing Team

Marketing Team Size
2 (25% of company)
Marketing Roles Posted (Last 30 Days)
1

Headcount Trend

Current headcount: ~8
Desert Publications Inc logo

Marketing Director

Desert Publications Inc · Palm Springs, CA · On-site