Marketing & CRM Manager

Responsibilities

• Own the US campaign calendar: every promotion and launch, from the offer and discount codes to the site banner, the emails and texts, the brief for ads and creator content, and a stock check.
• Run email and SMS in Klaviyo: write, build and send every week, test what works, and keep the list healthy.
• Take care of our flows: abandoned checkout and cart first, then welcome and post-purchase.
• Set up campaigns on our Shopify store: discounts, banners, collections and campaign pages. No coding.
• Keep everyone in the loop: a weekly check-in with the people behind our creators, ads and design, and the results in our Monday review.

Requirements

• You have 1 to 3 years of hands-on marketing at a direct-to-consumer brand.
• You've built campaigns, flows, segments and SMS in Klaviyo yourself, and you can explain how they work.
• You're at home in Shopify admin.
• You're organized: calendars, checklists, friendly follow-ups.
• You write clear, natural US English, and you have taste. You'd rather say less and say it well.
• You have a bachelor's degree in marketing, business, communications or a related field.
• You live in Austin, or will by your start date, and you can work in the US without sponsorship.

Benefits

• 15 days of PTO a year, plus the main US public holidays. We don't offer health insurance yet.