Marketing Coordinator

Responsibilities

• Prepare, edit, and customize proposals, pitches, and responses to requests for marketing and business development materials.
• Develop, update, and maintain marketing collateral, including business descriptions, web content, and event listings.
• Support Ancillary Business Units (ABUs) and practice groups in seminars, webinars, conferences, association sponsorships, and other firm events by assisting with logistics, marketing materials, giveaways, advertising opportunities, and maximizing sponsorship visibility.
• Coordinate and support business leaders' participation in profile-raising speaking engagements, panels, and industry events.
• Manage and update case law alerts, social media content calendars, monthly newsletters, and social media analytics reporting, including overseeing internal review and approval processes.
• Maintain and update website content, including business descriptions, attorney/practice group team member bios, news items, and publications across multiple ABU websites.
• Track pitches, proposals, and event activity in the opportunities database; monitor outcomes and generate reports.
• Conduct and analyze competitive, client, market, industry, and competitor research to support business development and strategic initiatives.
• Collaborate closely with marketing, communications, and creative team members and perform additional related duties as needed.

Requirements

• A bachelor’s degree in marketing, business administration, or a related field is required.

Preferred

• database experience is preferred
• Familiarity with CRM systems or opportunity-tracking tools is a plus