Marketing Coordinator - AdventHealth Sports Park at Bluhawk

Responsibilities

• Create traffic-building promotions and stage major events, contests, and promotions.
• Plan, promote, and execute special events.
• Coordinate external PR efforts with media and partners.
• Solicit new business through prospecting and cold calling; develop new program opportunities and expand offerings.
• Create and distribute banquet and event promotional packages.
• Execute the marketing plan and campaigns as directed by SFM corporate; contribute marketing/sales inputs to strategic plans and action plans.
• Direct creative development (graphics, flyers, invitations, print ads, posters, email marketing, website content) and ensure brand consistency.
• Manage day-to-day merchandising and on-site promotional presentation.
• Support achievement of financial objectives by assisting with forecasting, annual budget inputs, scheduling expenditures, and analyzing variances to recommend corrective actions.
• Develop and execute advertising, merchandising, and trade promotion programs; create field sales action plans aligned with revenue goals.

Requirements

• General ability in graphic design and advertising; proficiency with Canva, Adobe Creative Suite for page layout and brand-aligned marketing pieces; portfolio required.
• Social Media Expertise required.
• Experience managing business accounts on social media platforms (e.g., Facebook, Instagram, X/Twitter).
• Bachelor's degree in business, marketing, or advertising; or 5+ years' relevant experience.
• Technologically savvy; proficient with cloud file and project management tools; advanced in Microsoft Outlook, Word, Excel, and PowerPoint.
• Skilled at identifying and creating opportunities/promotions to deliver revenue goals.
• Ability to work a flexible schedule (nights, weekends, holidays, and long hours).
• Protect confidential information and maintain professionalism; committed to continuous learning and participation in professional development.