Responsibilities

• Lead day-to-day execution of Prisma Community Care’s marketing and community engagement strategy under the direction of the Senior Director of Marketing and Community Relations.
• Translate strategic direction into coordinated plans, workflows, and deliverables across marketing, outreach, community engagement, and key events.
• Manage a small team responsible for digital marketing, website and social media content, community outreach support, patient acquisition and retention marketing, brand visibility efforts, and community-facing programs.
• Ensure work is aligned, organized, measurable, and executed effectively across channels.
• Increase awareness and utilization of eligible services and strengthen community visibility and engagement.
• Guide audiences from awareness to action and support retention and re-engagement efforts.
• Support the Prisma Community Care mission of providing affirming and inclusive services to promote well-being and advance health equity.

Requirements

• Bachelor’s degree in marketing, communications, public relations, business, nonprofit management, or a related field, or equivalent combination of education and experience.
• 4+ years of progressively responsible experience in marketing, communications, outreach, community engagement, or related work.
• 1+ years of direct staff supervision or team leadership.
• Demonstrated experience managing multi-channel campaigns, projects, and workflows from planning through execution.
• Strong experience in digital marketing, website content management, and social media strategy.
• Experience using data and analytics to evaluate performance and improve results.
• Strong written and verbal communication skills, including content development, editing, and message adaptation for different audiences.
• Strong organizational skills with the ability to manage multiple priorities in a fast-paced environment.
• Ability to collaborate effectively across departments while maintaining clear priorities and accountability.
• Demonstrated ability to engage respectfully and effectively with culturally diverse communities.

Preferred

• Experience in healthcare, public health, nonprofit marketing, or mission-driven service organizations.
• Experience with patient acquisition, patient engagement, or service-line marketing.
• Experience with Google Analytics, SEO, email marketing platforms, CRM systems, and content management systems such as WordPress.
• Experience managing or supporting events, outreach activities, or public-facing engagement campaigns.
• Experience supervising staff in creative, outreach, or program coordination roles.
• Familiarity with donor or fundraising marketing support.
• Experience working with 2SLGBTQIA+ communities, HIV prevention, sexual health, or affirming care environments.
• Bilingual in English and Spanish.

Benefits

• 200 hours of PTO per year
• Up to 13 paid holidays per year
• Medical, dental, and vision insurance
• Basic life, short-term, and long-term disability insurance paid by Prisma Community Care
• Employee Assistance Plan (EAP)
• Retirement savings