Marketing & Communications Specialist at VIPS | Indianapolis, IN | $55K/yr – $60K/yr

VIPS

Marketing & Communications Specialist

Indianapolis, IN (On-site)

$55K/yr – $60K/yrMid Level3+ years expFull time

Posted 4 weeks ago

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Job Summary

Own multimedia content and digital presence across campaigns and fundraising, coordinating content creation, social channels, and web/asset management to drive storytelling and donor engagement.

Content ownership: design and publish graphics, short-form video, and photography for campaigns, events, and storytelling.
Channel and asset stewardship: manage social profiles, centralized asset library, and CMS-driven website updates and integrations.
Fundraising and comms support: coordinate impact reports, annual appeals, email campaigns, and donor spotlights across channels.

Job Description

Responsibilities

Design and produce basic digital and visual content, including graphics, short-form video, and photography, to support campaigns, events, and organizational storytelling for all departments.
Manage VIPS’s social media channels (Facebook, Instagram, LinkedIn, YouTube) via Loomly by developing, scheduling, and publishing content, while monitoring engagement, responding to audiences, and tracking performance metrics.
Maintain and organize a centralized digital asset library of photos, videos, graphics, and branded materials for organizational use.
Manage and maintain the VIPS website using Neon Websites CMS, a user-friendly website builder similar to Google Sites, and oversee content updates on the organization’s intranet hosted in Google Sites.
Examples of web administration tasks would be:
Create new webpages and landing pages.
Publish blog posts and news stories.
Update, reorganize, and remove website content.
Embed forms, videos, calendars, maps, donation forms, registration forms, etc.
Configure and maintain integrations within the CMS (Neon forms, GiveButter, YouTube, Mailchimp sign-up forms, social feeds, etc.).
Serve as the primary liaison with Neon One support.
Coordinate the design and production of the Impact Report, Holiday Card annual appeal, Day of Giving social media campaign, and all fundraising event materials.
Develop and execute email campaigns and newsletters in Mailchimp, including formatting, design, and distribution of provided content such as the Desk of Diane, VISability, and all event communications.
Coordinate production of printed materials with external vendors as needed.
Write and publish spotlight stories featuring donors, families, and alumni, and distribute content across social media, newsletters, annual reports, and print materials.
Other duties as assigned.

Requirements

Google Suite, Microsoft Office Suite, Canva, Mailchimp;
Facebook, Instagram, LinkedIn, and YouTube;
Photography and basic video creation;
Loomly or other social media management/monitoring tools;
Basic website publishing (especially via WordPress or Neon Website) skills a plus;
Exceptional multitasking capabilities, prioritizing projects when needed.
Excellent verbal and written communication skills.
Excellent organizational skills and attention to detail.
Bachelor’s degree in marketing, communications, public relations, or a related field preferred.
3-5 years of experience working in a similar or related position, non-profit experience preferred.