Marketing Communications Manager

Howell, MI (Hybrid)

Salary Not AvailableSenior Level10+ years exp

Posted 5 weeks ago

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Job Summary

Own global brand storytelling and cross-functional communications to elevate value prop, culture and visibility for a B2B industrial brand.

  • Lead brand stewardship and storytelling across internal and external audiences to strengthen the value proposition worldwide.
  • Coordinate with HR, Sales, BD, and Technology to drive engagement and amplify brand visibility through programs and culture initiatives.
  • Drive integrated campaigns and thought leadership to boost credibility, market reach and employer branding while tracking KPIs.

Job Description

Responsibilities

  • Champion and elevate the Chem-Trend brand worldwide, serving as the organization’s lead brand steward and storyteller. Drive customer-centric communications that inform and strengthen our value proposition across global internal and external audiences.
  • Partner directly with senior leaders across HR, Sales, Business Development, and Technology to uncover opportunities, shape our culture, and bring programs to life that increase employee engagement and amplify brand visibility.
  • Create and execute high-impact, integrated communication campaigns across digital, social media, public relations, and earned media channels, helping position Chem-Trend as an industry leader and employer of choice.
  • Drive thought leadership and strategic public relations initiatives that enhance brand credibility, expand market visibility, support search optimization, and showcase Chem-Trend’s expertise and value to the market.
  • Optimize communications through data-driven approaches, establishing meaningful KPIs, measuring campaign effectiveness, and continuously optimizing strategies to maximize engagement and business impact.
  • Advance Chem-Trend’s global corporate intranet, continuing to evolve it into the primary destination for company news, collaboration, and employee engagement.
  • Chair a global communications committee that serves as the voice of regional perspectives, shaping enterprise-wide leadership communications, championing our culture, and ensuring consistent, meaningful engagement across the organization.

Requirements

  • Demonstrated communications and PR expertise, with exceptional command of English and written communication, including AP writing style. Possesses the ability to articulate complex, technical, and corporate content into clear, persuasive messaging.
  • Experience in developing and managing strategic, multi-faceted marketing projects requiring the coordination of multiple internal and external parties.
  • Bachelor’s degree in Journalism, Public Relations, Advertising, Communications, Marketing, or related discipline.
  • Master’s degree in similar field is strongly preferred.
  • 10+ years of experience in a marketing communications role within a corporate marketing environment. Significant experience within an industrial Business to Business (B2B) environment is highly desired.

Preferred

    Benefits

    • 401K Match
    • 401K Match: Save for retirement with the company's help.
    • Education Reimbursement
    • Education Reimbursement: Receive financial aid to help propel your career to the next level.
    • Diversity & Inclusion
    • Diversity & Inclusion: We focus on providing an inclusive environment and recognize our diversity contributes to our success.
    • Paid Holidays
    • Paid Holidays: With paid-time off, local holidays are all the way more relaxing.
    • Health Insurance
    • Health Insurance: Rely on comprehensive services whenever you need it.
    Freudenberg Group logo

    Freudenberg Group

    Freudenberg is a global technology group that strengthens its customers and society long-term through forward-looking innovations. Together with its partners, customers and research institutions, the Freudenberg Group develops leading-edge technologies and excellent products and services for about 40 markets and for thousands of applications: seals, vibration control components, technical textiles, filters, specialty chemicals, medical products and the most modern cleaning products.Strength of innovation, strong customer orientation, diversity, and team spirit are the cornerstones of the Group. The 175-year-old company holds strong to its core values: a commitment to excellence, reliability and pro-active, responsible action. In 2024, the Freudenberg Group employed more than 52,000 people in some 60 countries worldwide and generated sales of more than €11.95 billion.Learn more about us and visit our digital home at freudenberg.com and read the stories that make us Freudenberg.Visit and follow us atwww.freudenberg.comhttps://www.instagram.com/freudenberg.group/www.youtube.com/FreudenbergGroup*** Netiquette ***We look forward to receiving your comments and posts. On behalf of all users, we ask for constructive contributions, mutual respect, courtesy and tolerance.All contributions will be checked and we reserve the right to delete contributions. This applies in particular to unlawful content, incorrect statements, advertising for third parties, spam or slander. In addition, we reserve the right to remove comments that are otherwise inappropriate or incorrect.Contributions made by external users do not necessarily reflect Freudenberg’s opinion.Please find our data protect information here: https://www.freudenberg.com/fileadmin/downloads/english/Freudenberg_Social-Media-Data-Protection-Information.pdfLegal Notice: https://www.freudenberg.com/legal-notice

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