Marketing & Communications Director

Thief River Falls, MN (Unknown)

$110K/yr – $150K/yrDirector/Executive10+ years expFull time

Posted 11 hrs ago

Job Summary

Own and drive the bank's brand, market strategy, and executive-facing communications while leading multi-market campaigns, cross-functional partnerships, and revenue-related marketing efforts.

  • Lead strategic direction, brand, and market expansion initiatives
  • Own performance marketing, budgeting, and team development

Job Description

Responsibilities

  • Strategic Leadership & Business Alignment
  • Revenue & Performance Marketing
  • Market Partnership & Banker Enablement
  • Brand, Communications & Reputation Management
  • Budget & Resource Management
  • Team Leadership & Organizational Development
  • Strategic & Community Leadership

Requirements

  • Bachelor's degree in marketing, communications, business, or a related field.
  • Ten or more years of progressive marketing or communications experience, including significant leadership responsibility.
  • Demonstrated success developing and executing marketing strategies that produce measurable business results, including revenue growth, customer acquisition, retention, engagement, or relationship expansion.
  • Experience partnering closely with executive leadership, market leaders, and cross-functional teams.
  • Experience leading strategic planning and hands-on execution across multiple markets, business lines, or customer segments.
  • Demonstrated ability to build and lead a high-performing marketing and communications team.
  • Experience managing enterprise budgets, agencies, vendors, marketing technology, and integrated campaigns.
  • Strong written, verbal, presentation, and executive communication skills.
  • Experience using marketing analytics, customer segmentation, digital platforms, and performance reporting to guide decisions and demonstrate results.
  • Experience in banking or financial services is preferred.

Preferred

  • Experience in banking or financial services is preferred.

Benefits

  • Paid Time Off & Paid Holidays
  • Paid Parental Leave & Childbirth Recovery Leave
  • Health, Dental & Vision Insurance
  • Flexible Spending Account (FSA)
  • Health Savings Account (HSA)
  • 401(k) with Employer Match
  • Bank-Paid Life Insurance & Long-Term Disability
  • Supplemental Insurance Options (Accidental Injury, Heart & Stroke, Cancer, Intensive Care, Hospital Indemnity, Critical Illness, Life, and Short-Term Disability Insurance)
  • Employee Assistance Program (EAP)
  • Wellness Dollars
Border Bank logo

Border Bank

5.0 Glassdoor

For over 80 years, Border Bank has proudly served residents and businesses providing friendly, personalized service that is focused on its customers. The bank has eleven locations across Minnesota and North Dakota to serve its customers – Badger, Baudette, Clearbrook, Coon Rapids, Fargo, Greenbush, International Falls, Middle River, Roseau, and Thief River Falls. Our mission is to provide the highest quality of service and benefits designed around our customers’ needs and wants; this is the foundation of Border Bank and a guide that is used every day to serve our customers.Border Bank is a Member FDIC, Equal Employment Opportunity Employer and an Equal Housing Lender - NMLS# 704691.

Founded in 1935
Greenbush, Minnesota, USA
111 employees (2 in marketing)
1% recommend to a friend

Salaries

Posted range

$110K/yr – $150K/yr

Taken straight from the job posting.

Marketing Communications median pay in the United States

$85K/yr

Most pay falls between $69K and $114K. Based on 788 salaries.

See all Border Bank salaries

Marketing Team

Marketing Team Size
2 (2% of company)
Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
14.6K
Monthly Google Ads Budget
$823
Traffic Source Mix
Search
39.4%
Direct
50.9%
Referral
5.2%
Social
1%
Paid
0.9%

Headcount Trend

Current headcount: ~111
Border Bank logo

Marketing & Communications Director

Border Bank · Thief River Falls, MN · Unknown