Marketing + Campaign Communications Manager

Jacksonville, FL (Hybrid)

$108K/yr – $184K/yrSenior Level8+ years expFull time

Posted 10 days ago

Job Summary

Own the end-to-end product marketing and communications strategy to drive growth and market differentiation, lead multi-channel campaigns, and shape thought leadership and audience targeting across cross-functional teams.

  • Lead cross-channel campaigns across earned, owned, and paid media.
  • Align messaging, media relations, and leadership communications with business goals.

Job Description

Responsibilities

  • Growth, Strategy, and Market Positioning
  • Develop and implement long-term product marketing communications strategies that drive growth, diversification, and clear differentiation in competitive markets.
  • Shape market positioning and lead communications efforts aligned with major business objectives.
  • Independently set strategy and provide updates to leadership, managing plans, budgets, and resources to achieve goals.
  • Integrated Campaigns and Channel Execution
  • Design and execute integrated campaigns to boost awareness, engagement, and business outcomes across earned, owned, and paid channels.
  • Amplify service stories by uniting media relations, social media, digital content, and events into cohesive narratives.
  • Oversee high-priority campaigns, ensuring timely delivery and alignment with business goals.
  • Thought Leadership and Future Capability Storytelling
  • Drive thought leadership by positioning executives and technical experts as authoritative voices on emerging defense capabilities.

Requirements

  • Typically requires a Bachelor’s Degree in Communications, Journalism, or English, and eight years of relevant experience, or the overall equivalent.
  • Extensive knowledge of AP Style and corporate journalism.
  • Excellent verbal and written communications skills.
  • Attentive to detail with solid editing skills.
  • Experience building relationships with diverse and geographically dispersed teams and stakeholders.
  • Media relations experience at the local, specialized trade, and/or national level, and experience in one or more of the following: strategy, digital/social media, marketing.
  • Ability to drive positive engagement from a diversified and widespread workforce.
  • Leadership experience as either a direct people manager or project team lead.

Benefits

  • Employee Benefits: At BAE Systems, we support our employees in all aspects of their life, including their health and financial well-being. Regular employees scheduled to work 20+ hours per week are offered: health, dental, and vision insurance; health savings accounts; a 401(k) savings plan; disability coverage; and life and accident insurance. We also have an employee assistance program, a legal plan, and other perks including discounts on things like home, auto, and pet insurance. Our leave programs include paid time off, paid holidays, as well as other types of leave, including paid parental, military, bereavement, and any applicable federal and state sick leave. Employees may participate in the company recognition program to receive monetary or non-monetary recognition awards. Other incentives may be available based on position level and/or job specifics.
BAE Systems, Inc. logo

BAE Systems, Inc.

Improving the future and protecting lives is an ambitious mission, but it’s what we do.BAE Systems, Inc. is the U.S. subsidiary of BAE Systems plc, an international defense, security and aerospace company headquartered in Arlington, VA, with locations across the country. BAE Systems employees’ dedication and commitment show in everything they create and deliver, including advanced electronic systems, cyber operations and intelligence analysis, combat vehicles, naval weapons, ship maintenance and modernization, and vehicle upgrades and services.How we work is rooted in purpose – a purpose to protect those who protect us, to unite our community of colleagues and customers, and to drive forward the growth and development of our exceptional team members. Connect your passion for making a difference to career full of purpose by visiting jobs.baesystems.com.BAE Systems, Inc. believes in the free exchange of ideas and encourages all visitors to its social media properties to engage in spirited conversation. We expect and encourage differences in opinions and perspectives, but we require a civil discourse. To that end, all posts and comments must:- Refrain from promoting partisan political causes.- Protect confidential, proprietary, embargoed or otherwise protected information. - Respect and protect intellectual property rights and permissions for artistic content.Further, BAE Systems will remove comments that do not contribute to a civil discourse. The following are examples of comments that will be removed: - Profanity, or any speech that is potentially denigrating or demeaning.- Violence, threats of violence, or implied violence.- Descriptions of illegal activity, or implied illegal activity.- Ad hominem attacks or personal insults.- Off-topic or demonstrably false information

Falls Church, Virginia, USA
16K employees (412 in marketing)

Salaries

Posted range

$108K/yr – $184K/yr

Taken straight from the job posting.

Marketing Communications median pay in the United States

$85K/yr

Most pay falls between $68K and $116K. Based on 892 salaries.

See all BAE Systems, Inc. salaries

Traffic Signals

Monthly Visitors
1M
Monthly Google Ads Budget
$140K
Traffic Source Mix
Search
39.1%
Direct
42.8%
Referral
12%
Social
5.2%
Paid
0.8%

Headcount Trend

Current headcount: ~16.3K
BAE Systems, Inc. logo

Marketing + Campaign Communications Manager

BAE Systems, Inc. · Jacksonville, FL · Hybrid