Marketing Business Development Supervisor, (A263196-4), 208, Buena Vista Sports Complex

Laredo, TX (On-site)

Salary Not AvailableMid Level3+ years expFull time

Posted 4 months ago

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Job Summary

Lead city sports marketing and partnerships to attract events and boost venue revenue.

  • Own development and execution of campaigns across branding, social media, website content, advertising, and PR.
  • Must-have: 3+ years in municipal/nonprofit marketing or sports facility operations.
  • Standout: Focus on sponsorships, partnerships, and event rentals to drive revenue.

Job Description

Responsibilities

  • Develops and executes comprehensive marketing campaigns, manage the branding, social media, website content, advertising and public relations efforts.
  • Promotes tournaments, leagues, and community programs at the sports complex.
  • Executes strategies to increase facility revenue, and new revenue sources.
  • Pursues business development opportunities, including sponsorships, advertising sales, partnerships, event rentals.
  • Assists in working with tournament directors, local leagues, and regional sports organizations to attract and support events.
  • Performs other responsibilities, administrative and planning duties, as required.
  • Good communication between staff, visitors and other business contacts.
  • Follow up rules or telephone courtesy in all telephone communications.
  • Prepares marketing budgets, tracking Return on Investment, maintaining sponsorship and revenue data, preparing reports for management or Council.
  • Schedules and assigns shifts for concession and maintenance staff.

Requirements

  • Bachelor's degree from an accredited college or university in Business Administration, Public Administration, Marketing, Recreational Management, or related fields.
  • At least three (3) years of experience in Municipal, nonprofit, marketing, sports facility operations, or related experience. Supervisory experience is preferred.
  • Council of Higher Education Accreditation (C.H.E.A.)
  • Valid Texas Driver License. If applicant holds an out-of-state license, a State of Texas Driver License must be obtained within 6 months of employment.

Preferred

  • Supervisory experience is preferred.
City of Laredo logo

City of Laredo

The City of Laredo is a city with a current population of approximately 257,156 residents and is located on the north bank of the historic Rio Grande River (or Rio Bravo, as it is known in Mexico). Laredo is unique in that it is the only city to operate international bridges between two Mexican states. The city presently maintains four international bridges crossing the Rio Grande into the Mexican states of Tamaulipas and Nuevo Leon. Laredo is the United States principal port of entry into Mexico, located on the Pan American Highway that stretches from Canada into Central and South America. With 83.44 square miles and its current population base, Laredo is the largest city in the County of Webb and is the county seat of Webb County. For more information about the City of Laredo, visit the City Website at www.cityoflaredo.comTo view our current job openings, please visit the Human Resources website at: www.cityoflaredohr.com

Laredo, Texas, USA
648 employees

Traffic Signals

Monthly Visitors
161K
Traffic Source Mix
Search
34.5%
Direct
22.4%
Referral
2.6%
Social
0.4%
Paid
0.1%

Headcount Trend

Current headcount: ~648

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