Marketing & Business Development Manager

Responsibilities

• Marketing Strategy and Brand Development
• Develop and execute marketing strategies aligned with Reidstone's international growth and sales objectives.
• Strengthen Reidstone's brand positioning and ensure consistent messaging across digital channels and marketing materials.
• Research target markets, customer segments, competitors, and industry trends in natural stone, architecture, landscaping, and construction.
• Plan and coordinate marketing campaigns that showcase Reidstone's products, applications, and value proposition.
• Identify opportunities to improve brand awareness and reach relevant professional audiences in overseas markets.
• Work closely with management and the sales team to align marketing activities with business development priorities.
• Social Media and Content Marketing
• Manage and grow Reidstone's LinkedIn and Facebook accounts to reach relevant international B2B audiences.
• Develop and maintain a content calendar covering product showcases, architectural applications, project inspiration, educational content, industry insights, and company updates.

Requirements

• Proven experience in marketing, digital marketing, business development, or a related commercial role, preferably in a B2B environment.
• Excellent written and spoken English, with the ability to communicate professionally with overseas customers.
• Strong research, copywriting, communication, and presentation skills.
• Understanding of social media marketing, particularly LinkedIn, and the ability to create content for professional audiences.
• Ability to research markets, identify potential customers, and conduct professional business outreach.
• Strong organizational skills and the ability to manage multiple projects and follow-up activities independently.
• A commercial mindset, proactive attitude, and focus on achieving measurable results.
• Familiarity with SEO, content marketing, website analytics, and digital marketing tools.
• Ability to understand technical products and communicate their benefits clearly to international audiences.

Preferred

• Experience in international B2B marketing, sales, or business development, particularly in the United States and Canada.
• Experience in natural stone, building materials, architecture, landscaping, construction, or real estate.
• Familiarity with LinkedIn Sales Navigator, Meta Business Suite, Google Analytics 4, WordPress, or CRM systems.
• Experience with lead generation, email outreach, paid social media campaigns, or partnership development.
• Experience developing marketing strategies for overseas markets.
• A portfolio or examples demonstrating successful marketing campaigns, content creation, lead generation, or business development achievements.

Benefits

• What We Offer - A monthly salary of VND 20,000,000–25,000,000 , depending on experience and qualifications. - The opportunity to contribute directly to the international growth of a premium natural stone supplier. - Exposure to international B2B marketing and business development across multiple markets. - A varied role combining marketing strategy, digital content, market research, and customer development. - The opportunity to help shape Reidstone's international brand presence and develop new business relationships.