Market Access Marketing Manager

Responsibilities

• Translate Market Access and brand strategies into actionable initiatives for payer, health system, institutional, and provider audiences
• Lead field readiness for new Market Access resources and initiatives, including development of training materials, internal documentation, presentations, and rollout plans for customer-facing teams
• Partner with Market Access and field leadership to identify access barriers and translate those insights into targeted resources, tools, and programs
• Align Market Access marketing initiatives with commercial priorities, product life-cycle strategies, and organizational goals while promoting a coordinated One Medexus approach across Commercial, Medical, and Market Access functions
• Coordinate with internal stakeholders and agency partners to establish project scope, timelines, budgets, responsibilities, and deliverables
• Lead or support the development and maintenance of payer and institutional value propositions, economic and budget-impact resources, reimbursement and coding guides, formulary and account tools, customer education resources, presentations, objection-handling resources, and digital Market Access content
• Translate complex clinical, economic, reimbursement, and policy information into clear, credible, and customer-relevant communications
• Tailor materials by customer type, access barrier, account need, and stage of product adoption, partnering with field leadership to assess their usability and effectiveness
• Gather and incorporate customer and field feedback to continuously improve messaging, materials, and training resources
• Guide materials through appropriate Medical, Legal, and Regulatory (MLR) review and ensure compliance with applicable laws, company policies, and promotional standards

Requirements

• Bachelor's degree in marketing, business, healthcare administration, life sciences, pharmacy, public health, health economics, or a related discipline required
• an advanced degree such as an MBA, MPH, MS, or PharmD is preferred
• 5+ years of experience in pharmaceutical, biotechnology, or healthcare Market Access, with experience in Market Access marketing, payer marketing, institutional marketing, reimbursement, health system marketing, or value communications strongly preferred
• Hematology and/or oncology experience required; rare disease or specialty pharmaceutical experience preferred
• Experience supporting payer, health system, hospital, or institutional customers, with demonstrated experience developing value propositions, reimbursement resources, economic materials, account tools, or executive-level presentations
• Experience supporting field-based Market Access or account teams, managing cross-functional projects, and working with external agencies or vendors
• Experience working within pharmaceutical regulatory, legal, and compliance requirements, including working knowledge of MLR review processes
• Working knowledge of the U.S. payer and reimbursement landscape, including Medicare, Medicaid, commercial payers, IDNs, and health system decision-making; familiarity with health economics, budget impact models, pro forma tools, and other Market Access value resources preferred
• Ability to translate complex clinical, economic, reimbursement, and policy concepts into clear and actionable customer communications
• Excellent project management skills, with the ability to manage multiple priorities, stakeholders, budgets, and timelines while maintaining attention to detail

Preferred

• an advanced degree such as an MBA, MPH, MS, or PharmD is preferred.
• rare disease or specialty pharmaceutical experience preferred.
• familiarity with health economics, budget impact models, pro forma tools, and other Market Access value resources preferred.