Retail Media Strategy & Growth Manager
Teikametrics
USA (Remote)
$100K/yr - $130K/yrIn-houseSenior level5+ years exp.
3 days ago
Manager, Planning (Marketing)
Los Angeles, CA (Unknown)
$100K/yr – $125K/yrSenior Level3+ years exp
Posted 11 days ago
Job Summary
Own and drive brand strategy and product planning for the assigned brand, coordinating cross-functional teams on lifecycle activities, market insights, and alignment with business objectives.
- Oversee collaboration with product development and licensing teams
- Support budgeting, forecasting, and performance tracking
Job Description
Responsibilities
- Strategic Planning and Brand Support
- • Assist in the development of annual strategic plans for the assigned brand.
- • Support product lifecycle activities, including SKU optimization and transitions.
- • Conduct basic market research and assist in competitive analysis to identify trends and opportunities.
- • Help execute brand strategies in alignment with business objectives.
- Product and Line Management
- • Collaborate with product development teams to support the creation of engaging, innovative products.
- • Assist in managing the product portfolio to ensure an effective mix across categories and price points.
- • Coordinate with licensing teams to support product enhancement opportunities.
- Cross-Functional Collaboration
Requirements
- Education: Bachelor’s degree in Business, Marketing, or a related field.
- Experience: 3+ years of experience in brand management, planning, or related roles, preferably in consumer goods or toys.
- Experience: Experience with product development or cross-functional planning.
- Skills: Strong analytical and problem-solving abilities.
- Skills: Solid project management and organizational skills.
- Skills: Effective communication and collaboration capabilities.
- Skills: Proficiency in Microsoft Excel and familiarity with market research too
MGA Entertainment, Inc.
2.5 Glassdoor
MGA Entertainment is on a mission to inspire imagination and creativity through innovative toys, entertainment, and experiences that transform play into limitless possibilities. As the largest privately held toy and entertainment company in the U.S., MGA is a global leader in designing and delivering world-class consumer products that spark wonder and drive play forward. Headquartered in Los Angeles with offices worldwide, MGA’s portfolio spans a dynamic range of original and licensed brands — from toys, dolls, games, and electronics to fashion, home décor, and entertainment content including hit movies and TV series. The company is recognized for its bold approach to storytelling, trendsetting design, and deep commitment to quality. The award-winning MGA family includes fan-favorite brands such as L.O.L. Surprise!TM, Little Tikes®, Rainbow HighTM, Bratz®, MGA’s MiniverseTM, YummilandTM, CarTunedTM, Wonder FactoryTM, BABY born®, and Zapf Creation®. To learn more, visit www.mgae.com and follow MGA on LinkedIn, TikTok, Instagram andFacebook. History: Isaac Larian, Founder and CEO, helped found a company called ABC Electronics in 1979, which changed its name to Micro Games of America in the late 80s. Then, in the late 90s when Larian looked to shift from electronic games to dolls and toys, the company name was changed to MGA Entertainment. In 2001 the company launched the cultural phenomenon Bratz; in 2006 MGA acquired iconic childhood brand, Little Tikes, building a robust portfolio of toys; in 2016 it launch the unboxing global sensation L.O.L. Surprise!; and in 2022 it launched MGA's Miniverse, the first DIY miniature collectible on the market. And the innovation keeps coming ...
Founded in 1979
Los Angeles, California, USA
1.4K employees (369 in marketing)
36% recommend to a friend
44% CEO approval
Salaries
Posted range
$100K/yr – $125K/yr
Taken straight from the job posting.
Media Planning median pay in the United States
Most pay falls between $73K and $125K. Based on 1,233 salaries.
Marketing Team
Marketing Team Size
167 (12% of company)
Marketing Roles Posted (Last 30 Days)
4
Traffic Signals
Monthly Visitors
544.2K
Monthly Google Ads Budget
$6.9K
Traffic Source Mix
Search
43.7%
Direct
45.6%
Referral
5.9%
Social
3.7%
Paid
0.9%
Headcount Trend
Current headcount: ~1.4K
News about MGA Entertainment, Inc.
Links
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