Manager, Omni Marketing

Racine, WI (Hybrid)

$109K/yr – $143K/yrSenior Level5+ years expFull time

Posted 3 weeks ago

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Job Summary

Own and execute omnichannel marketing initiatives by turning shopper insights into retailer-aligned strategies, while leading in-store and online programs and coordinating with internal teams and partners to monitor performance and adapt plans.

  • Lead omnichannel strategy, budgeting, and portfolio activation.
  • Drive in-store and online marketing programs with analytics and testing.
  • Collaborate across teams, agencies, and partners to share insights and drive results.

Job Description

Responsibilities

  • Omnichannel Strategy & Execution - Develop and implement omnichannel marketing plans aligned with business objectives. - Leverage shopper insights and retailer-specific strategies to drive engagement and conversion. - Manage marketing budgets to optimize ROI and ROO. - Activate portfolio strategies in partnership with finance and revenue management. - Optimize channel mix using performance data and Marketing Mix Modeling (MMA).
  • In-Store & Online Marketing - Lead development of impactful in-store marketing programs and creative briefs. - Collaborate with sales teams to ensure flawless execution. - Oversee online marketing campaigns, content strategy, PDP briefs, and digital shelf management. - Continuously improve online performance through analytics, A/B testing, and trend monitoring.
  • Collaboration & Communication - Serve as the key contact for internal teams and retail partners. - Provide shopper insights to inform customer-specific strategies and sell-in materials. - Manage relationships with external agencies (creative, media, retail media) to drive innovation and execution. - Communicate plans, results, and insights across stakeholders. - Share best practices and contribute to process development.
  • Performance Analysis & Competitive Intelligence - Track and analyze campaign performance and shopper behavior. - Apply insights from analytics to inform future strategies. - Monitor competitor activity and retail trends to identify opportunities and threats. - Develop competitive strategies to differentiate offerings.

Requirements

  • Bachelor’s degree in marketing, Business Administration, or a related field with 5+ years of relevant experience
  • Qualified candidates must be legally authorized to work in the United States without current or future sponsorship

Preferred

  • Familiarity with retail media planning and AI/agentic technology integration.
  • Strong curiosity and self-starter mindset.
  • Excellent communication and collaboration skills.
  • Strong project and budget management capabilities.
  • Experience with e-commerce marketing, SEO/SEM, and conversion optimization.
  • Proficiency in marketing analytics tools (e.g., Google Analytics, Adobe Analytics).
  • Working knowledge of retailer-specific platforms and retail media networks.
  • Proven success in developing and executing omnichannel marketing campaigns.
  • Experience managing budgets and analyzing ROI.
  • Strong understanding of retail marketing principles.

Benefits

  • SC Johnson’s total compensation packages are at or above industry levels. In addition to salary, total packages may include bonuses, long-term incentives, matching 401(k) contributions and profit sharing based on company profitability, job level and years of service. As a family company, we’re committed to providing benefits such as subsidized health care plans, maternity/paternity/adoption leave, flexible work arrangements, vacation purchase options, recreation and fitness centers, childcare, counseling services and more.
  • The Company's Total Rewards package is at or above industry levels. The expected base salary range for this position is between 109,200.00 USD - 143,325.00 USD. Job related skills, experience, education, and location will be considered in setting actual starting base salary. In addition to your base salary and depending on job level, eligibility, and performance, a total package may include profit sharing, a short-term incentive and/or long-term incentives. As a family company, benefits are a key piece of our Total Rewards package as well and we’re proud to provide a comprehensive, competitive, and differentiated benefits program that our people and their families value.
SC Johnson logo

SC Johnson

3.8 Glassdoor

We’re SC Johnson, a family company at work for a better worldTM. We are a leading manufacturer of household cleaning products and products for home storage, air care, pest control, shoe care and professional products. SC Johnson’s high-quality products and iconic brands include OFF!®, Raid®, Glade®, Windex®, Scrubbing Bubbles®, Ziploc®, Mrs. Meyer’s® Clean Day, method®, Autan®, Baygon®, Mr Muscle®, Duck®, Lysoform® and more, and are in homes, schools and businesses in virtually every country worldwide.We’re a fifth-generation, family-owned and led company with 13,000 employees and operations in 70 countries. Founded in 1886 and headquartered in Racine, Wisconsin, we believe that a more sustainable, healthier and transparent world that inspires people and creates opportunities isn't just possible – it's our responsibility.SC Johnson includes both SC Johnson Professional, providing solutions to healthcare, industrial and institutional markets, and SC Johnson Lifestyle Brands, a growing house of like-minded brands working together for bold, transformative growth. Learn more about SC Johnson on our LinkedIn “Life” tab, at https://scjohnson.com or https://jobs.scjohnson.com.

Racine, Wisconsin, USA
13K employees (1,310 in marketing)
77% recommend to a friend
81% CEO approval

Traffic Signals

Monthly Visitors
190.5K
Monthly Google Ads Budget
$598
Traffic Source Mix
Search
44.9%
Direct
40.4%
Referral
8.6%
Social
5.1%
Paid
0.7%

Headcount Trend

Current headcount: ~13.4K

Marketing Team

Marketing Team Size
1,193 (9% of company)
Median Career Experience
12 years
Median Tenure
5.1 years
Marketing Roles Posted (Last 30 Days)
3

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