Manager, Member Marketing Operations

New York City, NY (On-site)

$110K/yr – $120K/yrSenior Level5+ years expFull time

Posted 3 weeks ago

Job Summary

Own marketing operations end to end, including project templates and workflows, the master content calendar, field communications, and post-launch retrospectives. Lead weekly reporting, cross-functional alignment, and scalable process improvements across campaigns.

  • Oversee project templates and workflows
  • Lead post-launch retrospectives and insights

Job Description

Responsibilities

  • Project Management : Oversee marketing operations within Monday.com, including creating and maintaining standardized project templates, enforcing update discipline, and optimizing workflows for clarity and consistency across launches.
  • Content Calendar Management : Own and maintain the master member marketing content calendar to align key messages, campaigns, and launch milestones.
  • Field Communications : Draft clear, effective, and timely communications for the field team to ensure successful rollout of campaigns, promotions, and operational updates.
  • Performance Tracking & Retrospectives : Lead post-launch retrospectives, weekly sentiment tracking, and metrics analysis; consolidate findings into insights and recommendations for continuous improvement.
  • Operational Reporting : Develop weekly operations review decks highlighting key initiatives, performance updates, blockers, and next steps for leadership visibility.
  • Meeting Cadence & Accountability : Manage weekly status meetings and related communications; maintain agendas, track follow-ups, and ensure cross-functional alignment and accountability.
  • Process Documentation : Create and update operational documentation for team workflows, campaign management, and best practices to drive scalability and efficiency.
  • Newsletter Briefing : Brief in content for internal and field newsletters, ensuring accuracy, consistency, and alignment with marketing priorities.

Requirements

  • Bachelor’s degree in Marketing, Communications, Business, or related field.
  • 5+ years in marketing operations, project management, or integrated campaign execution.
  • Strong proficiency with Monday.com or equivalent project management tools.
  • Excellent written and verbal communication skills.
  • Able to manage multiple projects simultaneously and meet tight deadlines.
  • Analytical, organized, and process-driven with a bias for action.
  • Traits for Success:
  • Strong communicator and collaborator who inspires accountability.
  • Proactive problem solver who anticipates needs and drives clarity.
  • Excels in structuring and scaling operations across diverse stakeholders.

Benefits

  • We offer competitive salaries, benefits, and industry leading commission opportunities for club employees
  • Complimentary Club membership
  • Perks and incentives with our products and services including Personal Training, Pilates, Spa and Shop
Equinox logo

Equinox

3.4 Glassdoor

Equinox Group is a high growth collective of the world’s most influential, experiential, and differentiated lifestyle brands that includes Equinox Fitness Clubs, SoulCycle, and Equinox Hotels Equinox was built on the notion that fitness can empower a life well-lived and foster a strong community of high-performance individuals. Throughout its 30-year history, Equinox continues to lead and disrupt the category it singularly defined, operating over 100 full-service fitness clubs globally across major U.S. cities including New York, Los Angeles, Miami and San Francisco as well as London, Toronto and Vancouver, each featuring bespoke design in an unparalleled luxury environment. Grounded in the core tenets of Movement, Nutrition and Regeneration and backed by a Health Advisory Board of industry-leading experts across these disciplines, Equinox provides a holistic lifestyle experience for its members with best-in-class offerings inclusive of signature Group Fitness classes, Personal Training, Pilates, Spa, apparel at The Shop, travel, and more. In everything we do, we create the possibility for people to maximize the potential within themselves. We sweat the details. Our highly collaborative teams sweat the details to help each other deliver the Equinox experience that enables our members to achieve results. At Equinox, we are looking for people who match our experience: to go further and want more. We aren’t just a company; we are a community vested in each other’s success. If you are a high performing individual who is passionate about winning and inspiring others, then we are excited to discuss career opportunities with you. Discover how you can dream big, work hard, and find your success with us. To learn more please visit, https://careers.equinox.com

Founded in 1991
New York, New York, USA
9.6K employees (242 in marketing)
57% recommend to a friend
57% CEO approval

Salaries

Posted range

$110K/yr – $120K/yr

Taken straight from the job posting.

The middle of this range ($115K) is 10% above the median base salary for Marketing Operations Manager roles in the United States ($105K).

Marketing Operations Manager median pay in the United States

$105K/yr

Most pay falls between $90K and $118K. Based on 167 salaries.

See all Equinox salaries

Funding

Total Funding
$1.8B
Last Raise
$1.8B
Private Equity, 2 years ago

Funding History

  • Mar 2024
    Debt Financing
  • Mar 2024
    Private Equity • $1.8B
  • Feb 2020
    Private Equity

Traffic Signals

Monthly Visitors
803.6K
Monthly Google Ads Budget
$161.4K
Traffic Source Mix
Search
48.6%
Direct
43.6%
Referral
6.2%
Social
0.7%
Paid
0.7%

Headcount Trend

Current headcount: ~9.6K
Equinox logo

Manager, Member Marketing Operations

Equinox · New York City, NY · On-site