Responsibilities

• Own and maintain the integrated Marketing calendar across campaigns, matchdays, ticketing, content, digital, community, partnerships, communications, retail, cultural moments, and Club initiatives.
• Translate annual and quarterly priorities into operating plans, timelines, milestones, workstreams, owners, dependencies, and decision points.
• Lead the Marketing intake and prioritization process, balancing strategic priorities, resources, timing, and business impact.
• Provide leadership with visibility into competing priorities, investment, resource needs, risks, and opportunities.
• Establish forward-planning timelines that support stronger creative, campaigns, experiences, content, and fan communications.
• Build and manage plans for major campaigns and initiatives, including objectives, audiences, briefs, deliverables, owners, timelines, approvals, amplification, measurement, and next steps.
• Ensure teams understand how their work connects to the broader campaign and fan experience.
• Identify risks, dependencies, resource constraints, and unresolved decisions early, and drive them toward resolution.
• Establish launch-readiness processes for campaigns, events, matchdays, partnerships, and major Club moments.
• Help develop repeatable platforms, programs, and processes where appropriate.

Requirements

• 4–6+ years of experience in marketing operations, integrated marketing, brand marketing, project or program management, or a related field.
• Experience in sports, entertainment, apparel, consumer brands, media, live events, culture, or another fast-moving consumer environment strongly preferred.
• Strong understanding of integrated marketing campaigns, from strategy and briefing through creative development, execution, launch, and measurement.
• Demonstrated experience managing complex, cross-functional initiatives with multiple stakeholders, dependencies, deadlines, and shifting priorities.
• Experience managing integrated calendars, operating plans, campaign workflows, budgets, project plans, and reporting systems.
• Strong organizational judgment and the ability to distinguish urgent activity from high-impact work.
• Excellent written and verbal communication skills, including the ability to create clarity, surface risks, drive decisions, and hold stakeholders accountable.
• Experience collaborating with creative, content, digital, media, experiential, partnership, community, and commercial teams.
• Proficiency with project-management, collaboration, spreadsheet, presentation, and reporting tools.
• Proactive problem-solving skills and the ability to bring structure to ambiguity without creating unnecessary complexity.